Digital Marketing Specialist
5 days ago
Marketing Specialist – Job Description
We are looking for a dynamic and creative Freelance Marketing Specialist to help us enhance our brand presence across digital platforms. The ideal candidate should have hands-on experience in social media management, content creation, SEO, and digitaladvertising.
Key Responsibilities & Expectations:
1. Management & Growth
- Daily posting to increase engagement and followers.
- Managing and maintaining the company page.
- Creating and sharing blogs related to company technology.
- Designing and posting technology-based videos (including human touch and animated content).
- Developing daily graphic templates for company updates.
- Posting and removing job postings to optimize ad charges.
- Sending connection invites to increase followers.
- Conducting analytics and running targeted advertising campaigns.
2. Google Reviews & Business Page Management
- Managing Google Business Profile (address, contact details, and business updates).
- Encouraging and maintaining positive reviews to enhance brand reputation.
- Ensuring all business information is up-to-date and accurate.
3. Social Media Management (Facebook, Twitter, Instagram)
- Creating and managing daily posts related to technology updates, job openings, and company news.
- Posting engaging videos to increase brand awareness.
- Implementing strategies to grow followers and engagement.
4. YouTube Channel Development
- Creating and managing the company's YouTube channel.
- Uploading high-quality videos regularly.
- Implementing strategies to increase views and subscribers.
5. Glassdoor Management
- Maintaining the Glassdoor company page.
- Encouraging and managing positive employee reviews.
- Posting and managing job listings to attract potential candidates.
6. Website Updates & SEO Optimization
- Implementing SEO strategies (keyword optimization, backlinking, etc.).
- Making necessary website updates (new pages, blog posts, announcements).
- Sharing and promoting company updates through blog posts and news sections.
Requirements:
- Proven experience in social media marketing and digital branding.
- Hands-on experience with , Google Business, Facebook, Instagram, Twitter, YouTube, and Glassdoor.
- Basic knowledge of SEO, content marketing, and website management.
- Strong skills in graphic design and video creation/editing.
- Ability to work independently and deliver results.
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