Technical Content Writer

About PriceEasy Join one of the most respected and fast-growing companies in retail intelligence and automation. PriceEasy is a VC-backed Gen-3 Fuel & Retail Intelligence platform built to help operators make sharper, faster, and more connected decisions across pricing, operations, inventory, location, and customer engagement. With $40M+ in Silicon Valley funding and enterprise networks running on our platform worldwide, we’re redefining how retailers see, decide, and grow. About the Role   We’re looking for a highly experienced Technical Content Writer who goes beyond writing, someone who thinks strategically, researches deeply, and understands how great content can move prospects through the funnel. You’ll play a key role in shaping how our products are perceived, bridging the gap between technical capability and customer relevance.   This is not just about creating content, it’s about creating impactful narratives that position our SaaS products as market leaders and compel our audience to take action.   What You’ll Do  • Research and deeply understand our market, audience, and competition to identify messaging gaps and opportunities. • Craft compelling content that highlights our unique value proposition (USP), what makes us different and why it matters. • Write and edit a wide range of materials, including website copy, product pages, blogs, whitepapers, case studies, and more. • Collaborate with the product, marketing, and sales teams to translate technical features into clear, persuasive business benefits. • Continuously analyze competitor messaging, tone, and positioning and use that insight to strengthen our own. • Support website revamps and launches by building a strong, cohesive content framework aligned with our buyer’s journey. • Create content that drives awareness, interest, and conversion across channels.   What We’re Looking For  • 4+ years of experience in technical or product content writing, preferably in a SaaS or B2B technology environment. • A strategic thinker who believes great writing starts with great research. • Proven experience in creating content that resonates with decision-makers (CXOs, Product Leaders, Marketers, etc.). • Excellent understanding of market positioning, storytelling, and buyer psychology. • Strong ability to identify content gaps, analyze competitors, and translate research insights into differentiated messaging. • Familiarity with AI-driven research • Exceptional command over language, structure, and tone, capable of writing for clarity, persuasion, and conversion. • Someone who can articulate not just what to write, but why. • Experience collaborating with marketing, product, and design teams during website revamps or brand positioning projects.   What We’d Love to Hear From You   Along with your résumé and two writing samples (preferably research-driven or SaaS-focused), please share your responses to the following: What’s your methodology for researching before writing? How do you analyze competitors and identify opportunities for differentiation? If given the chance to revamp our website, how would you approach drafting the content strategy? Please send your application to: 📩 krutika.susarla@priceeasy.com / rahul.padhiyil@priceeasy.com Subject: Application – Content & Research Writer | PriceEasy   Why Join Us   You’ll get to work with a forward-thinking SaaS company where marketing and product storytelling are central to our growth. Your research, ideas, and words will directly influence how our brand connects with thousands of potential customers across the world.   This is a 100% on-site role based in Bengaluru, India.