Copy Writer-English

Job Description

Creative Copywriting

• Write clear, engaging, and persuasive copy for ads, social media, websites, email campaigns, print materials, scripts, and more.
• Develop compelling taglines, headlines, and long-form content that aligns with brand voice and marketing objectives.
• Adapt tone and style to fit different brands, audiences, and campaign goals.

Collaboration & Concept Development

• Work closely with designers, art directors, and strategists to develop innovative creative concepts.
• Participate in brainstorming sessions to generate fresh campaign ideas.
• Collaborate with account managers to understand client needs and translate briefs into effective messaging.

Editing & Quality Control

• Proofread and edit copy for accuracy, clarity, and consistency.
• Ensure all content aligns with brand guidelines, legal requirements, and advertising standards.
• Optimize copy for SEO, digital marketing, and audience engagement.

Research & Insights

• Research target audiences, industry trends, and competitor strategies.
• Stay updated on advertising trends, cultural insights, and emerging marketing techniques.
• Use data and feedback to refine copy and improve campaign effectiveness.

Job Requirement

• Bachelor's degree in marketing, Communications, Journalism, English, or a related field.
• 2+ years of experience in copywriting (advertising agency experience preferred).
• Strong storytelling, writing, and editing skills.
• Ability to write for multiple formats and platforms (digital, print, video, radio, social media).
• Creativity, attention to detail, and ability to meet deadlines in a fast-paced environment.
• A basic understanding of SEO and digital marketing principles is a plus.