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Propzilla - PPC Analyst

3 months ago

Gurugram, India Propzilla Full time

Roles and Responsibilities:

1. Hands on experience on performance-oriented Google Ads campaigns and other mediums like Facebook, LinkedIn, Instagram.

2. Hands on experience on native marketing & well versed with different tool in a market like Taboola, Quota.

3. Experience in managing large scale performance based PPC campaigns on enterprise level PPC management platforms

4. Ability to write effective ad copies and optimize through A/B testing

5. Ability to interpret and analyze large amounts of complex data from multiple sources to get insights and making informed decisions to improve the performance of campaigns

6. Highly numerate with MS Excel experience

7. Creative mindset with strong written and verbal English communication skills

8. Person will be responsible for bid management and optimization of multi-market PPC campaigns to agreed campaign/profitability targets

9. Person should have clear understanding of real-estate industry if worked especially for commercial sector will be plus

10. Person should have an expertise on analytical part.

Desired Candidate Profile:

- Proven PPC skills, optimization techniques, and bid management.

- Basic knowledge of SEO, Social media & working with ad networks.

- Good with MS-Excel (Pivots & Formulas).

- Excellent communication skills, both oral and written

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