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Senior Manager

2 months ago

Prayagraj, India Antal International Full time

HIRING FOR A INDIA'S LARGEST ONLINE BEAUTY RETAILER.


LOCATION: MUMBAI - VIKHROLI (Looking for candidates from Mumbai only)


ROLE - SENIOR MANAGER- DIGITAL MARKETING



MANDATE:


- Proficient in digital media planning tools Google Ads, Meta Ads, YouTube ads etc


- Budgets handled 5Cr per month independently or through an agency


- Having experience in getting 30k-40k installs per day.



Required Skills/ Experience:


- Minimum 5-10 Years' experience across levels in Digital Marketing


- University or College degree/diploma in Media, Marketing, Business, or related field


- Proficient with Microsoft excel


- High on energy and problem-solving attitude


- App marketing / App install campaign exposure is preferable



Core Responsibilities:


- Develop and run effective app & remarketing campaigns as per the business objectives & growth targets


- Responsible for day-to-day monitoring, reporting and delivery of media plan


- Ability to think & act regional basis trends, local nuances and seasonal shifts and plan for inputs


- Working with agencies, internal and external stakeholders to plan, execute and deliver plans


- Assist in developing plan metrics and responsible for delivery of the KPIs


- Analyze media delivery & creatives and suggest improvements / next steps


- Regular competitive analysis & bench marking


- Plays important role in maintaining budget and billing process to ensure accuracy