Zingbus - Growth Lead - D2C Segment - IIT/NIT/IIM/ISB

3 weeks ago


Gurugram, India Zingbus Full time

About the Company:

- Founded in 2019, zingbus is building the most trusted brand for intercity travel. Keeping reliability and safety at the core, we are building a two-sided platform that delivers a standardized journey experience for travelers and increased earnings for our supply partners.

- We connect 300+ cities across the country through our daily services and have served 2.5 Mn+ unique customers so far and are aggressively working towards fleet electrification and establishment of charging technology and infrastructure.

- Raised Series A from Y Combinator, InfoEdge, AdvantEdge, and other prominent investors from India and Silicon Valley. Also, closing a large round with one of the largest global, corporate VCs.

Position: D2C Growth Lead

Location: Gurgaon

Experience: 3+ years with minimum managerial experience of 2 years

Preferred Qualifications: Tier 1 undergrad colleges with experience in a growing D2C startup (#IIT, #NIT, #BITS only )

Overview: As the D2C Growth Lead at Zingbus, you will spearhead initiatives to drive B2C revenue growth by developing strategic campaigns, managing CRM efforts, and executing data-driven marketing strategies. You will work cross- functionally to enhance customer acquisition, retention, and loyalty, optimizing digital marketing and CRM to achieve key growth objectives. This role combines strategic leadership with hands-on execution to scale growth, drive engagement, and improve customer lifetime value.

What you will do:

Strategic Growth Initiatives:

- Develop and execute growth campaigns aimed at boosting B2C revenue across zingbus.com and the Zingbus app.

- Conceptualize and prioritize customer acquisition and retention-focused product ideas each quarter to enhance user experience and engagement.

- Identify growth opportunities by analyzing market trends, customer insights, and competitive dynamics.

B2C Product Initiatives:

- Collaborate with the product team to ideate and implement B2C product features that improve customer acquisition and retention.

- Continuously assess customer needs and market feedback to propose product improvements aligned with growth objectives.

- Work closely with cross-functional teams to ensure the successful launch and performance of product initiatives.

Data-Driven Customer Retention Management:

- Oversee the CRM strategy to enhance lifecycle marketing through personalized, data-backed campaigns.

- Design innovative loyalty programs and initiatives to maximize customer lifetime value (CLV)

- Manage and work closely with the CRM team to leverage customer segmentation and behavioral data to implement retention and reactivation strategies.

Performance Marketing Oversight:

- Manage and optimize digital marketing efforts (Google Ads, Meta, etc.) to achieve target KPIs like ROI, CAC, and revenue growth.

- Manage and work closely with the performance marketing team to align campaigns with overarching growth objectives.

Growth Campaigns & Partnerships:

- Drive growth partnerships with external stakeholders to create impactful collaborations that scale user acquisition and retention.

- Launch creative growth campaigns to amplify brand visibility and customer engagement.

Analytics & Reporting:

- Monitor, evaluate, and report key metrics across growth initiatives to the leadership team.

- Use data insights to refine strategies and identify new growth opportunities.

Team Leadership & Collaboration:

- Lead the growth marketing team, fostering a culture of innovation, collaboration, and accountability.

- Work cross-functionally with product, design, and operations teams to align marketing efforts with business priorities.

Key Skills Required:

- Proven experience in driving measurable growth in D2C through CRM, product strategies, and digital marketing.

- Proficiency in performance marketing tools (Google Ads, Facebook Ads Manager, etc.) and CRM/marketing automation platforms.

- Strong analytical skills to interpret complex data and make informed decisions.

- Experience in creating and executing growth campaigns and strategic partnerships.

- Ability to manage and lead teams while driving accountability through KPIs.

- Excellent project management skills with the ability to juggle multiple campaigns and priorities.

What we are looking for:

- Prior experience in a consumer Internet startup is a plus

- Undergrad from tier I institutes

- Familiarity with retention-focused product development and lifecycle marketing strategies

What We Offer:

- Opportunity to lead growth initiatives for a rapidly scaling D2C brand in the travel industry.

- Competitive compensation and benefits.

- A dynamic and innovative work environment that values strategic thinkers.

(ref:iimjobs.com)

  • Gurugram, India Zingbus Full time

    About Us :Zingbus is trying to revolutionise how India travels between cities. Since our inception in May 2019, we have served more than 3 million + journeys and connect 200+ cities through our daily services. We aim to provide luxury, carbon-neutral travel at a low cost to our customers with a world-class experience.Job Overview :We seek an experienced and...


  • Gurugram, India PlanetSpark Full time

    Manager/Senior Manager - Performance Marketing - IIT/NIT/NSUT/DTU/BITS/IIIT/IIM About the Company :- PlanetSpark is on a mission to build the next generation of confident speakers and creative writers amongst kids and young adults. We are a series B funded global company impacting over 13 countries through live classes on communication skills through...


  • Gurugram, India Zecruit AI Private Limited Full time

    Job Description: Lead - Strategy & OperationsRole Overview:This leadership role focuses on driving execution across multiple departments, with a strong emphasis on startup discovery, deal tracking, investor relations, and operational efficiency. The ideal candidate will combine strategic acumen with expertise in managing data-driven environments and...


  • Gurugram, India AuthBridge Research Services Full time

    Product Manager (IIT/NIT/IIM)- Tier 1 About the Role:- Responsible for Product Development. End to End Product Management.Key Responsibilities: Product Management:- Translate new product strategy shared by the Product Marketing Managers into a product vision, goals, detailed requirements, and prototypes.- Own the product roadmap.- Define the overall product...


  • Gurugram, India Zingbus Technology Pvt Ltd Full time

    About Zingbus :Zingbus is transforming intercity travel in India. Since our inception in May 2019, we have served over 200K journeys and connected 100+ cities through our daily services. Our technology stack is designed to provide seamless travel experiences for passengers and efficient operations for our partners. We are looking for passionate engineers to...

  • Masters Union

    3 months ago


    Gurugram, India Masters Union Full time

    Job Title: Curriculum HeadDepartment: Post Graduate ProgramLocation: Gurugram, HaryanaAbout Masters' Union:Masters' Union (www.mastersunion.org) is a cutting-edge business school offering industry-immersive education led by top global industry leaders. With a mission to rethink business education, we aim to create professionals ready for the...


  • Gurugram, India MakeMyTrip Full time

    About the opportunity:Job Title: Manager - Mobile MarketingLocation: GurgaonReporting: Director - MarketingAbout the role:Join India's Leading Travel Brand! We are seeking a dynamic and experienced Manager to lead our App Performance Marketing Team. The ideal candidate will have a strong background in managing and optimizing paid campaigns across...


  • Gurugram, India Stalwart People Co. Full time

    Designation : CTO (Director Engineering)Location : Gurugram / Bangalore / Mumbai / ChennaiKRAs :- Develop and execute engineering strategy (including technology architecture, development stack, scalability,security etc.) of all our SaaS solutions while keeping in mind needs of business as usual and evolving product feature requirements- Lead the engineering...


  • Gurugram, India PlanetSpark Full time

    Manager/Senior Manager - Performance Marketing - IIT/NIT/NSUT/DTU/BITS/IIIT/IIMAbout the Company :- PlanetSpark is on a mission to build the next generation of confident speakers and creative writers amongst kids and young adults. We are a series B funded global company impacting over 13 countries through live classes on communication skills through...


  • Gurugram, India PlanetSpark Full time

    Manager/Senior Manager - Performance Marketing - IIT/NIT/NSUT/DTU/BITS/IIIT/IIMAbout the Company :- PlanetSpark is on a mission to build the next generation of confident speakers and creative writers amongst kids and young adults. We are a series B funded global company impacting over 13 countries through live classes on communication skills through...


  • Gurugram, India PlanetSpark Full time

    Manager/Senior Manager - Performance Marketing - IIT/NIT/NSUT/DTU/BITS/IIIT/IIM About the Company : - PlanetSpark is on a mission to build the next generation of confident speakers and creative writers amongst kids and young adults. We are a series B funded global company impacting over 13 countries through live classes on communication skills through...


  • gurugram, India PlanetSpark Full time

    Manager/Senior Manager - Performance Marketing - IIT/NIT/NSUT/DTU/BITS/IIIT/IIM About the Company : - PlanetSpark is on a mission to build the next generation of confident speakers and creative writers amongst kids and young adults. We are a series B funded global company impacting over 13 countries through live classes on communication skills through...


  • gurugram, India PlanetSpark Full time

    Manager/Senior Manager - Performance Marketing - IIT/NIT/NSUT/DTU/BITS/IIIT/IIMAbout the Company :- PlanetSpark is on a mission to build the next generation of confident speakers and creative writers amongst kids and young adults. We are a series B funded global company impacting over 13 countries through live classes on communication skills through...


  • Gurugram, India Shipsy Full time

    Account Description:- Shipsy is a Global SaaS company focused on the Logistics tech space. Logistics is a multi trillion dollar industry, but still largely run in a manual manner. At Shipsy, our technology platform helps Retailers, Logistics and Manufacturing companies get end to end visibility of their shipments, reduce logistics costs and enhance customer...

  • iOS Engineer

    3 months ago


    Gurugram, India USIL Technologies Full time

    Title : iOS EngineerLocation : GurugramExp : 2- 4 YearsNote : Looking for candidates with NIT/IIT or Good Company along with experience in product companiesJob Description : Qualifications : - Bachelor's or Master's degree in Computer Science, Software Engineering, or a related field from a top-tier engineering institute- 2-4 years of professional...

  • Estee Advisors

    2 months ago


    Gurugram, India Estee Advisors Private Limited Full time

    Skills Required- Strong candidates should have 1-3 years of work experience in HFT trading or quant investment- Premium Institute (IIT/NSIT/IIM)- Post-Graduate degree in statistics, finance, mathematics, engineering (Computer Science) or other quantitative or computational disciplines - Experience in using some or all of the following packages: R, MATLAB,...

  • General Manager

    1 week ago


    Gurugram, India NoBroker.com Full time

    About the Role: We are seeking a highly motivated and dynamic person to lead and scale operations in the Delhi NCR region. The ideal candidate will have a proven track record in a growth startup, strong analytical acumen, and the ability to manage stakeholders across all hierarchies and functions. This role involves driving business growth, managing P&L, and...

  • General Manager

    7 days ago


    Gurugram, India NoBroker.com Full time

    About the Role: We are seeking a highly motivated and dynamic person to lead and scale operations in the Delhi NCR region. The ideal candidate will have a proven track record in a growth startup, strong analytical acumen, and the ability to manage stakeholders across all hierarchies and functions. This role involves driving business growth, managing P&L, and...

  • iOS Engineer

    1 month ago


    Gurgaon/Gurugram, India USIL Technologies Full time

    Title : iOS EngineerLocation : GurugramExp : 2- 4 YearsNote : Looking for candidates with NIT/IIT or Good Company along with experience in product companies Job Description : Qualifications : - Bachelor's or Master's degree in Computer Science, Software Engineering, or a related field from a top-tier engineering institute- 2-4 years of...


  • Gurugram, India Transformative Learning Solutions Full time

    Head Human ResourceWe are seeking an experienced Head-Human Resource with outstanding people skills to manage our personnel and ensure that our human resources programs and initiatives are effective, efficient, and aligned to overall business objectives.Responsibilities :- Develops organization strategies by identifying and researching human resources...