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Search Engine Optimization Specialist

4 months ago

Bengaluru, India Brand Swift Full time

Job Title:SEO Specialist


Job Description:


We are seeking a talented and results-driven SEO Specialist to join our dynamic team. The ideal candidate will have a deep understanding of search engine optimization techniques and the ability to apply them to drive organic traffic and improve search engine rankings for our website. The SEO Specialist will be responsible for developing and implementing effective SEO strategies, conducting keyword research, analyzing performance data, and staying up-to-date with the latest industry trends and best practices.


Key Responsibilities:


- Develop, implement, and optimize comprehensive SEO strategies to improve organic search rankings and drive traffic to our website.

- Conduct thorough keyword research to identify high-potential keywords and phrases.

- Perform on-page optimization, including optimizing title tags, meta descriptions, headers, and content for targeted keywords.

- Conduct technical SEO audits and implement recommendations to improve site architecture, page speed, mobile-friendliness, and overall performance.

- Monitor and analyze website performance using SEO tools and analytics platforms (e.g., Google Analytics, Google Search Console, SEMrush, Ahrefs).

- Develop and execute link-building strategies to improve domain authority and backlink profile.

- Collaborate with content creators to ensure SEO best practices are incorporated into content development and publishing.

- Stay informed about industry trends, algorithm updates, and emerging SEO techniques.

- Generate and present regular performance reports, highlighting key metrics, insights, and recommendations for improvement.

- Conduct competitor analysis to identify opportunities and stay ahead in the market.


Qualifications:


- Bachelor's degree in Marketing, Communications, Information Technology, or a related field.

- Minimum 2 years experience as an SEO Specialist or similar role, with a strong portfolio of successful SEO projects.

- In-depth knowledge of search engine algorithms, ranking factors, and SEO best practices.

- Proficiency in SEO tools such as Google Analytics, Google Search Console, SEMrush, Ahrefs, Moz, etc.

- Strong analytical skills and the ability to interpret data, identify trends, and make data-driven decisions.

- Excellent written and verbal communication skills.

- Detail-oriented, organized, and able to manage multiple projects simultaneously.

- Ability to work independently as well as collaboratively in a team environment.

- Familiarity with HTML, CSS, and JavaScript is a plus.

- Up-to-date with the latest trends and best practices in SEO and digital marketing.


Preferred Skills:


- Experience with content management systems (CMS) such as WordPress, Joomla, or Drupal.

- Knowledge of local SEO strategies and techniques.

- Experience with social media marketing and its impact on SEO.

- Understanding of conversion rate optimization (CRO) and user experience (UX) principles.


Benefits:


- Competitive salary upto 3.5 LPA

- Paid time off and holidays.

- Professional development opportunities.

- Collaborative and supportive work environment.


If you are passionate about SEO and have a proven track record of driving organic growth, we would love to hear from you. Apply today to join our team and make a significant impact on our online presence


How to Apply:


Interested candidates should submit their resume, cover letter, and any relevant portfolio or project examples to hello@brandswift.in Please include "SEO Specialist Application" in the subject line of your email.