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Search Engine Optimization Specialist
2 months ago
ResponsibilitiesSEO Strategy: Develop and implement comprehensive SEO strategies that align with our business goals.Keyword Research: Conduct keyword research to identify high-value keywords and long-tail opportunities relevant to our industry.On-Page Optimization: Optimize website content, meta tags, and site structure to improve search engine rankings.Off-Page Optimization: Build high-quality backlinks and monitor the website's backlink profile.Technical SEO: Audit and improve technical aspects of the website, including site speed, mobile-friendliness, and schema markup.Content Strategy: Collaborate with the content team to create and optimize SEO-friendly content.Analytics and Reporting: Track SEO performance metrics, generate regular reports, and provide insights to improve SEO efforts.Stay Updated: Keep up-to-date with industry trends, algorithm changes, and best practices in SEO.Process Development: Establish and document SEO processes for scalability and consistency.Collaboration: Work closely with cross-functional teams, including marketing and business development teams to ensure SEO alignment.
Qualifications
Bachelor's degree in business, management, or a related field is preferred..2-5 years of experience in Search Engine OptimisationProven track record of improving organic search rankings and driving organic traffic.Proficiency in SEO tools such as Moz, Ahrefs, SEMrush, or similar.Strong understanding of on-page, off-page, and technical SEO best practices.Excellent analytical and problem-solving skills.Experience with CMS platforms (e.g., WordPress) and Google Analytics.Self-motivated and able to work independently and in a team.Strong communication and collaboration skills.
Location : Koramangala, Bangalore