Content & Social Media Manager - B2B Segment

4 weeks ago

Ahmedabad, Gujarat, India UPLERS SOLUTIONS PRIVATE LIMITED Full time

- We're looking for an experienced Content & Social Media Manager who can build thought leadership, grow social reach, and amplify our voice across platforms.

- This isn't a D2C or influencer-style role- we need someone with a strong B2B lens, who understands how to build trust and engagement with tech decision-makers (founders, VPs, hiring managers).

- If you've previously scaled social presence for B2B brands or marketplaces, we want to talk to you.

Key Responsibilities:

- Own and scale Uplers' presence on LinkedIn, X (Twitter), YouTube, and other relevant B2B channels.

- Create platform-specific content that drives engagement, brand recall, and lead interest.

- Build and execute a content calendar across social media, blogs, email, and leadership handles.

- Own the content on the website, including all landing pages, blogs, FAQs, and gated assets- ensuring consistency, clarity, and business relevance.

- Work closely with leadership (especially the CEO/founder) to grow personal brands and drive thought leadership.

- Use tools and analytics to track performance and continuously optimize based on what works.

- Repurpose long-form content (blogs, podcasts, reports) into snackable, share-worth content.

Requirements:

- 4-6 years of experience in B2B content and social media marketing, ideally for SaaS, tech platforms, or marketplaces.

- Proven track record of scaling LinkedIn and Twitter/X- organic followers, engagement, and visibility.

- Strong content instincts: understands hooks, virality, storytelling, and business relevance.

- Ability to write sharp, clear, and conversational copy for a global audience.

- Experience managing executive social profiles or driving founder-led content strategies.

- Comfortable using social media management tools (like Buffer, Sprout, Notion, or native tools).

(ref:iimjobs.com)

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