Pre-School Tie up BD Manager

1 month ago


Pune, India VIBGYOR Group of Schools Full time

JOB DESCRIPTIONS:

Primary Responsibility:

¨ Responsible for achievement of pre decided plans with regards to Corporate and Pre-school tie-ups.

¨ To a tie-up pipeline in consultation with the CMO/CEO and approach the organizations for alliances

¨ Device a marketing strategy and calendared engagement activities for lead generation

¨ Track the effectiveness of the marketing activities so that changes can be made as per the data analysis.

¨ Provide consumer insights so that action plans can be devised upon the same.

¨ Competition benchmarking


Secondary Responsibility:


¨ New initiatives for building alliances

¨ Participating in industry platforms for networking


Work Relations:

Internal:


¨ Reporting to Chief Marketing Officer for all functional as well as admin issues.

¨ Interfacing with Finance, Technology, HR for any people or any other operational issue/s.

¨ Interfacing with all service level heads, Centre and zonal sales leads, relationship management team, and brand management team, based out of CO/ZO as well as other Centre/Schools.

¨ Interfacing with Academics management (Principals and coordinators), content management teams and Centre/Zonal Administration teams on service offerings and Centre specific elements.

¨ Interfacing with SEO and internal web development teams of for all website and media management operational elements.


External:

¨ Interface with potential and existing customers.

¨ Interface with external vendor’s / SEO operator’s/ Content management/Web management/ PR and Brand management agencies for all elements pertaining to the execution of the sales and marketing strategy.

¨ The leading brands for proposals & alliances for cross selling & tie ups with VIBGYOR.


Location: Pune-Bangalore


Exposure to Pre-School functioning and prior experience Corporate tie-ups will be an added advantage.



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