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School Development Officer

1 month ago

Nashik, Maharashtra, India VIBGYOR Group of Schools Full time

Primary responsibilities:

Parent relationship management:

  • Effectively maintain and develop parent-organization relationships by providing appropriate solutions to all parent enquiries across mediums. (in-person, over the phone, email, company website etc.)
  • Oversee the resolution of all the parent queries which are outside the purview of the RE cell and be a point of escalation/support where necessary.
  • Ensure all complaints are registered in PS Tracker and oversee the resolution of complaints for meeting TAT.
  • Periodically review the past parent queries repository/CRM and innovate to develop nifty solutions towards prompt resolutions.
  • Seek post query resolution feedback (over the phone) and improvise, thereby creating a parent delight and positive brand image.
  • Ensure the front desk /relationship desk is staffed to ensure no parent is left unattended during operational hours.
  • Manage the setup of the front office area accentuating the organization brand; placement of posters/standees etc. with assistance from the admin department.
  • Be cognizant of the latest achievements of the organization/center and cascade it as a part of parent interactions / sales conversations.
  • Efficiently guide the parent on school systems and process and ensure that the repository of updated information is available at all point in time

Sales and Marketing:

  • Ensure active involvement in the complete sales cycle; lead the RE team to meet its sales and revenue goals.
  • Enhance Parent experience through School Tour, Discovery Room etc. and Parent Engagements
  • Devise plans to achieve the sales goals and create strategies to meet the annual center targets.
  • Adroitly oversee the entire sales process and interject; where necessary for all potential parents from first interface to closure, thus positively augmenting the conversions from enquiry to admissions.
  • Be abreast of the competition school offerings and prevalent market practices
  • Introduce and work upon Pre-School and Corporate Tie-Ups and support the teams by providing leads and helping with faster closures.
  • Initiate and participate in RWA events, parent seminars and other marketing Initiatives to create brand awareness and promote the USPs like Summer Camps, Day Care, PSA activities etc.

Administrative Responsibilities

  • Manage admission registration manually and on ERP as per the Process guidelines and generate MIS.
  • Scrutinize and maintain records for all admission forms and documents
  • Ensure each LC is personally attended to, and best efforts are taken to retain.
  • Ensuring effective and timely parent grievance resolution
  • Ensuring a benchmarked PSAT score for the school
  • Ensuring timely collection of fees.
  • Adhere to agreed monthly marketing + existing parent engagement plans.
  • Ensuring zero percent deviation from agreed audit guidelines and other systems and processes
  • Ensuring timely and complete documentation

Experience:

(4-6yrs) with prior sales work experience preferably in Education and Marketing space