New Product Development Executive

6 days ago


Mumbai, Maharashtra, India Nua Full time

About Nua

Nua is a venture-funded, direct-to-consumer (D2C) brand transforming women's wellness in India. Starting with our innovative, chemical-free and India's only fully customizable sanitary pads, we are on a mission to develop holistic and personalized solutions for solving real problems that women face. We do this by building a wellness platform with great products, an impactful community and a personalized customer experience. With a growing community of over 10 lakh women, we are already India's largest and most engaged digital-first FemTech brand.

Our story began with a pad. And not just any pad that could be picked off the shelves but one that was truly thought around a woman's needs. Since then, we have grown multi-fold with innovative, inclusive and effective products that are Made Safe certified and backed by science. We continue to co-create products with our community and fuel the D2C revolution through deep consumer insights and investments in technology.

Nua has raised over $12 million in venture funding, backed by marquee investors including Lightbox Ventures, Kae Capital, Deepika Padukone and Vindi Singh Banga, and Kamini Banga of the Banga family office.

If you are as passionate as we are in making a difference and creating real impact in a fast-paced and wildly creative environment, then you might just be the person we are looking for.

About the Role:

  • Responsible for conducting market research, competitor analysis, defining product requirements and ensuring products meets customer needs
  • Identify emerging trends, understand customer needs and collaborate with internal teams
  • (Brand, sales) and external partners to develop and test new product concepts and prototypes
  • Has to conduct consumer trials to understand feedback on product & work accordingly
  • Responsible for product testing through labs
  • Responsible for leading the ideation, creation, execution and timely delivery of new products
  • Manage multiple product development projects simultaneously ensuring they are on track, on time and within budget
  • Understand consumer feedback on product & help customer escalations team with responses on product
  • Ensure quality of the products time to time through quality checks.
  • After launch, gather feedback and iterate on the product if required based on customer and market insights
  • Stay updated on industry trends & innovations
  • Ensure compliance with regulatory requirements and standards

What we look for:

  • Bachelor's degree/master's degree in science, preferably chemistry
  • Experience of 0-1 years preferred
  • Passion to work in the wellness space
  • Understanding of the product development lifecycle from ideation to launch.
  • Experience with market research, consumer analysis, and identifying new trends
  • Strong communication and interpersonal skills


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