Manager - Media Planning and Buying

3 weeks ago

Gurugram, India Interactive Avenues Full time

Media: Manager/Senior Manager

Seniority Level: Mid-Level (4 - 6 Years)

Job Function: Media Planning

Employment Type: Full Time

Job description

Position Summary


We are currently seeking a Manager/ Senior Manager - Media to oversee and develop our media service offering and to help, develop, execute, and optimize Interactive Avenues most challenging media strategies across all online platforms.



Key Responsibility Areas

Creating and presenting strategic digital media plans based on sound analytics, supported by data

Developing innovative solutions to continuously position as a cutting edge source for digital media strategy

Deploying appropriate technology platforms to find and engage with key target audience segments

Create digital media strategy and campaign plans (propose, iterate as needed and secure approval from clients)

Develop the annual plan of strategy for the client

Fair understanding on performance marketing & therefore, lead performance planning & execution

Manage and engage with client counterparts and internal account teams for key account assignments

Participate in new business pitches, etc.

Manage & onboard media publishers

Ensure plans are executed flawlessly

Maintain status reports to ensure efficient workflow to meet deadlines and write reports of key meetings

Lead and manage the budget and client billing process


Skills

Demonstrates understanding of media basics and concepts

Working knowledge of Syndicated tools (GWI, Comscore, etc)

Understanding of optimisation platforms & trafficking platforms

Microsoft Office Software (Outlook, Excel, Powerpoint, Word, etc)

Team player

Thinks Strategically



Qualifications

Education:

Masters/Bachelor Degree


What You Can Expect From Interactive Avenues

Interactive Avenue’s vision is to make advertising more insightful to the brands. We do this by employing the world’s very best talent to solve some of the toughest challenges of today’s digital marketing landscape. It’s important that we hire people whose values reflect those of our own: genuine, results-focused, daring and insightful. As an Interactive Avenues employee, we promise you a workplace that invests in your career, cares for you and is fun and engaging. We believe these factors create a workplace where you can be yourself and do amazing work.

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