Programmatic Analyst

6 days ago

New Delhi, India Cybage Software Full time

About the Role We are looking for a skilled AdTech Specialist with hands-on experience in Programmatic Advertising. The ideal candidate should have a strong understanding of the digital advertising ecosystem and be capable of managing, optimizing, and troubleshooting programmatic campaigns across leading platforms.Key Responsibilities Manage and optimizeProgrammatic campaignsacross various platforms. Troubleshoot AdTech-related issues, includingreporting discrepancies, campaign delivery challenges , and platform-side errors. Collaborate with internal teams and external partners/agencies to ensure smooth campaign execution. Prepare, analyze, and interpret campaign reports usingExcel and MS Office . Maintain a solid understanding of theAd Agency ecosystemand campaign workflows.Preferred / Platform Skills Experience with major AdTech and Programmatic platforms such as: DV360 (Display & Video 360) CM360 (Campaign Manager 360) DSPs (Demand-Side Platforms) SSPs (Supply-Side Platforms) GAM (Google Ad Manager) Other tools and platforms in theProgrammatic Buying ecosystem

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