Datamatics - Senior Developer - Adobe Target & Analytics

2 months ago

Bengaluru, India Datamatics Full time

Role Summary :

- As the Experiments Platform Engineer, your role is to maintain and advance the AB testing platform capabilities by providing quality data and maintaining implementation infrastructure, specifically for Adobe Target.


- This critical role enables Analytics, Customer Experience and Optimization experts are to provide insights, dashboard, and experiments for data driven decision making across all of the digital experiences.


- You will be responsible for the integration and maintenance of AB testing tools, data quality testing, as well as the tracking modules and code bases for implementation.

- Design, implement and maintain AB testing technologies

- Collaboration with technical forums across the business to build trust & confidence in the technologies and be the key point of contact for engineering teams

- Become a subject matter expert in Adobe Target and its integration with other tools and technologies

- Day-to-day development in (X)HTML/CSS/JavaScript through effective collaboration with external vendors & internal teams

- Support product, design, VOC and the Experiment team in A|B test experimentation set up

- Review and understand website architecture across the portfolio

- Provide best practices to development teams

- Architecture, processes & best practice documentation

Required Qualifications (Minimum Requirements) :

- 2-4+ years' experience in the implementation of Adobe Target and/or Adobe Analytics

- Solid understanding of HTML/JavaScript and Tag Management tools (Adobe DTM, Adobe Launch, Google Tag Manager)

- Knowledge of common digital optimization best practices and product development

Preferred Qualifications (nice to haves) :

AWS and Salesforce integration knowledge is added advantage

(ref:hirist.tech)

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