Website & SEO Manager

2 days ago


Mumbai, India Cedar Management Consulting Full time

Principal Accountabilities:- Manage and optimize all brand websites across Cedar Group, ensuring consistency, accuracy, and best-in-class user experience.- Drive SEO strategy and execution (on-page, technical, backlinks, content optimization) to improve visibility, rankings, and lead generation.- Conduct regular analytics reporting (weekly/monthly) using Google Analytics, Search Console, SEM Rush, etc., and present actionable insights to leadership.- Ensure security audits, compliance, and uptime across all domains.- Oversee content publishing workflows in partnership with marketing teams; ensure timely updates and campaign integrations.- Develop new digital features, landing pages, and campaign microsites in collaboration with design and content teams.- Implement LLM (Large Language Model) optimization strategies to enhance AI-driven discoverability.- Stay up to date with digital marketing and SEO trends; recommend and implement new tools, plugins, and best practices.- Provide governance and documentation for website standards, templates, and Expertise in WordPress & CMS management (multi-domain).- Proficiency in SEO tools (SEMRush, Ahrefs, Moz, Screaming Frog).- Strong understanding of analytics platforms (Google Analytics 4, Google Tag Manager, Search Console).- Familiarity with cloud hosting platforms (AWS, Azure, or GCP).- Understanding of LLM/AI-driven optimization techniques.Soft Skills:- Strong communication and collaboration skills with cross-functional teams.- Analytical thinker with the ability to derive insights from data.- Highly organized, detail-oriented, and execution-focused.- Comfortable managing multiple priorities across brands.- Global orientation with ability to work in multi-cultural environments.Qualifications and Relevant Experience:- Bachelor's or master's degree in computer science, Information Technology, Digital Marketing, or related field.- 6-8 years of proven experience in website management and SEO, preferably in a multi-brand or global organization.- Hands-on experience with CMS platforms (WordPress, Drupal, etc.) and custom plugin/theme integrations.- Demonstrated success in SEO campaigns and driving measurable growth in traffic and engagement.- Strong experience with Google Analytics, Tag Manager, and performance reporting.- Exposure to digital marketing campaigns and integration with websites.- Experience managing security audits and compliance for enterprise-level websites.- Knowledge of AI/LLM optimization is a strong plus. (ref:iimjobs.com)


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