Performance Marketing

2 days ago

New Delhi, India Ultimate You Full time

Performance Marketing (Marketplace)About UsUltimate You is a fast-growing D2C wellness brand, rooted in clean nutrition and natural health supplements. We offer a curated range of plant-based and functional products — no artificial additives, just pure, science-backed wellness. Our mission is to make daily nutrition simple, effective, and truly nourishing.Role SummaryWe are looking for a highly analytical and performance-driven marketing expert to accelerate growth across leading marketplaces and quick commerce platforms. You will own end-to-end performance strategy and execution across platforms like Amazon, Flipkart, Nykaa, Tata 1mg, Blinkit, Zepto, and more — optimizing for ROI, speed, and scale.Key Responsibilities- Lead performance marketing across marketplaces (Amazon, Flipkart, Nykaa, 1mg) and quick commerce platforms (Zepto, Blinkit, Instamart, etc.) - Own media planning, execution, and reporting for Sponsored Ads, DSP, PPC, and brand campaigns. - Perform in-depth keyword analysis, bid optimization, and competitor benchmarking. - Monitor and improve ACoS, ROAS, CTR, and other relevant metrics daily. - Troubleshoot account/policy issues with platforms and proactively resolve disruptions. - Run continuous A/B testing on creative, placements, and landing experiences. - Create and maintain dynamic performance dashboards via Power BI, Google Sheets, or other tools. - Collaborate with product, creative, and operations teams to align marketing with business goals. - Stay updated on the latest trends and innovations in e-commerce and q-commerce advertising.Core Competencies- Marketplace Advertising Mastery: Hands-on with Amazon Advertising Console, Flipkart Ads, Nykaa Seller Hub, 1MG Ads, etc. - Quick Commerce Acumen: Familiar with paid visibility, banner placements, and keyword bidding on platforms like Zepto & Blinkit. - Health & Wellness Familiarity: Prior experience in the supplements or natural food category is a strong plus. - Data-Driven Optimization: Advanced command of performance metrics and analytics tools (Helium10, SellerApp, Google Analytics, etc.). - Budget Ownership: Ability to plan, allocate, and manage 6-figure monthly ad spends efficiently. - Technical Fluency: Proficient in ad tech platforms like Jungle Scout, Sellerboard, DataHawk, Power BI. - Global Exposure : Managing Amazon marketplaces in the US, UK, EU, UAE.Qualifications- 3+ years of hands-on experience in performance marketing on e-commerce/marketplace platforms. - Demonstrated success managing ad campaigns with high ROI across multiple platforms. - Deep understanding of platform-specific nuances in both marketplace and quick commerce ecosystems. - Experience in a health, wellness, or consumer nutrition brand is preferred. - Strong communication, analytical thinking, and cross-functional collaboration skills.Location & Commitment-Employment Type: Full-time -Work Mode: Office reporting (Punjagutta, Hyderabad) - ⏰ Work Hours: 9:30 AM to 6:30 PM (Mon-Fri + 1st & 3rd Saturdays)At Ultimate You, we value passion and innovation and seek professionals who thrive in a dynamic, relationship-driven environment. Join our team and help shape the future of health & wellness through strategic networking and professional relationship building.

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