
Manager - Digital Marketing - SEO/SEM
11 hours ago
Responsibilities:
- Conduct in- depth keyword research and optimize website content to improve organic rankings.
- Plan, execute, and manage Google Ads, Meta Ads (Facebook/Instagram), and LinkedIn campaigns.
- Monitor campaign performance, track ROI, and implement strategies to improve conversions.
- Develop and optimize landing pages in collaboration with design/content teams.
- Provide regular analytics reports and actionable insights to stakeholders.
- Stay updated with the latest SEO algorithms, SEM trends, and paid media innovations.
- Collaborate with cross- functional teams to align campaigns with business goals.
Skills & Experience:
- 3- 5 years of experience in SEO, SEM, and performance marketing.
- Hands- on expertise with Google Ads, Meta Business Manager, LinkedIn Ads, and SEO tools (SEMRush, Ahrefs, Moz, etc.).
- Strong understanding of Google Analytics / GA4, Google Tag Manager, and campaign attribution models.
- Proven ability to manage and optimize digital marketing budgets for maximum ROI.
- Excellent analytical, reporting, and problem- solving skills.
- Google Ads / Meta Ads certification preferred.
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