Media Campaign Specialist

4 weeks ago

New Delhi, India Genisys Group Full time

Key Requirement for the PositionExperience: 2+ years in programmatic ad operations, trafficking, or campaign management. Technical Expertise: Proficiency in The Trade Desk, StackAdapt, Viant, and IQVIA Imos (Healthcare DSP). Strong understanding of pixels, event tags, verification tools, and data integrations. Experience working with audience segmentation (geo, demo, behavioral, contextual, custom) and CRM/DMP/CDP connections. Analytical Skills: Ability to analyze pacing, budget utilization, and performance data to optimize campaigns. Detail-Oriented: High accuracy in trafficking, QA, and reporting. Communication: Strong written and verbal skills to coordinate with internal teams and external partners.Job DescriptionCampaign Setup & Trafficking Configure campaigns in The Trade Desk, StackAdapt, Viant, and IQVIA Imos. Manage ad server and DSP setups, including creative uploads (dimensions, click tags, file size validation). Implement ad tag wrapping for verification, tracking, and brand safety. Place and configure pixels for conversion tracking, retargeting, and 1P/3P data collection. Configure floodlight and event tags for accurate performance measurement. Integrate campaigns with verification tools (IAS, DoubleVerify, Moat). Set up targeting parameters including geo, demographic, behavioral, contextual, and custom segments. Connect and activate audiences from CRM, CDP, and DMP systems. Schedule flight dates, pacing controls, and bid strategies to align with media plans. Translate media plans into trafficking sheets and upload into platforms. Ensure consistency by enforcing creative naming conventions. Quality Assurance (QA) Conduct pre-launch QA including click-through testing, tracking validation, and brand safety checks. Perform live QA during the first 24–48 hours post-launch to ensure correct campaign delivery. Execute ongoing QA with spot checks, placement validation, and troubleshooting. Campaign Management & Optimization Monitor delivery pacing and resolve over/under delivery issues. Track budget pacing and burn rates to ensure campaigns remain within allocation. Optimize campaigns in real-time by adjusting bids, pacing, audiences, and creative strategies. Provide insights and actionable recommendations for ongoing campaign improvement.

  • Ads Campaign Specialist

    2 weeks ago

    New Delhi, India Elrynoa Full time

    Oxiventa is hiring an Ads Campaign Specialist At Oxiventa, we design digital campaigns that focus on data, creativity, and performance. We are opening a role for an Ads Campaign Specialist who will manage paid media activities and support our growth across multiple markets. Responsibilities Build, monitor, and optimize advertising campaigns across platforms...

  • Ads Campaign Specialist

    4 weeks ago

    New Delhi, India Elrynoa Full time

    Oxiventa is hiring an Ads Campaign SpecialistAt Oxiventa, we design digital campaigns that focus on data, creativity, and performance. We are opening a role for an Ads Campaign Specialist who will manage paid media activities and support our growth across multiple markets.Responsibilities- Build, monitor, and optimize advertising campaigns across platforms...

  • Ads Campaign Specialist

    1 week ago

    New Delhi, India Elrynoa Full time

    Oxiventa is hiring an Ads Campaign SpecialistAt Oxiventa, we design digital campaigns that focus on data, creativity, and performance. We are opening a role for an Ads Campaign Specialist who will manage paid media activities and support our growth across multiple markets. Responsibilities Build, monitor, and optimize advertising campaigns across platforms...

  • Campaign Specialist

    3 weeks ago

    New Delhi, India Social DNA Full time

    Company DescriptionSocial DNA is a Social Media Marketing Company based in Hyderabad. Our passion for social media marketing is ingrained in our DNA and reflects in the high-quality work we deliver to our clients. We offer a range of services, including brand creation and development, digital interactive design, print layout, full motion graphics, website...

  • Campaign Specialist

    4 weeks ago

    New Delhi, India Social DNA Full time

    Company Description Social DNA is a Social Media Marketing Company based in Hyderabad. Our passion for social media marketing is ingrained in our DNA and reflects in the high-quality work we deliver to our clients. We offer a range of services, including brand creation and development, digital interactive design, print layout, full motion graphics, website...

  • Paid Media Specialist

    4 weeks ago

    New Delhi, India Fluidscapes Consultants Full time

    Job DescriptionAs a Paid Media Specialist, you will get to do more than just manage online advertisements. You will be responsible for ensuring paid media projects are successfully planned and executed while contributing to the growth of the company via paid media strategies. More specifically, you’ll get to: • Develop, execute, and optimize cutting-edge...

  • Media Buying Specialist

    2 weeks ago

    New Delhi, India Texonica Edge Full time

    Ready to take your media buying skills to the next lvl — working remotely with a fast-growing US-based mktg team?We’re looking for a driven, experienced Media Buying Specialist based in India who doesn’t just run ads but owns results. If you’re hungry to optimize, innovate, and grow in a flexible, high-impact role, read on.Job Description:Texonica...

  • Media Buying Specialist

    12 hours ago

    New Delhi, India Texonica Edge Full time

    Ready to take your media buying skills to the next lvl — working remotely with a fast-growing US-based mktg team?We're looking for a driven, experienced Media Buying Specialist based in India who doesn't just run ads but owns results. If you're hungry to optimize, innovate, and grow in a flexible, high-impact role, read on.Job Description:Texonica Edge is...

  • Social Media Marketing Specialist

    4 weeks ago

    New Delhi, India Seller Rocket Full time

    About Us:- Seller Rocket is a dynamic and rapidly growing e-commerce company specializing in E-commerce & Technology. We are committed to delivering exceptional products and services to our customers while staying at the forefront of industry trends and innovations.- Seller Rocket is seeking a results-driven and strategic-minded Social Media Marketing...

  • Specialist, Performance Media Operations

    1 week ago

    New Delhi, India Sonata Software Full time

    Sonata Software Overview In today's market, there is a unique duality in technology adoption. On one side, extreme focus on cost containment by clients, and on the other, deep motivation to modernize their Digital storefronts to attract more consumers and B2B customers.As a leading Modernization Engineering company, we aim to deliver modernization-driven...