Google Ads Strategist
1 week ago
Company Description
KES Media is a leading Google Ads agency specializing in driving growth for global e-commerce brands. With a proven track record of success, we have partnered with over 50 direct-to-consumer (DTC) brands over the past three years, generating over $300 million in revenue for our clients.
Salary: 15,000 - 24,000 INR per month (Based on Experience)
Role Description
We are looking for a Google Ads Strategist (Remote) with hands-on experience managing Google Ads campaigns for e-commerce clients. As a Google Ads Strategist, you will be responsible for driving paid media campaigns, optimizing digital marketing efforts, and delivering measurable results for our e-commerce clients.
Key Responsibilities:
- Manage and optimize Google Ads campaigns across various platforms, including Google Search, Shopping, Performance Max (PMax), and YouTube, specifically for e-commerce.
- Set up and manage Google Merchant Center accounts and feed management to ensure product ads are effectively displayed.
- Implement and configure conversion tracking using Google Tag Manager (GTM) to accurately measure campaign performance.
- Analyze Google Analytics reports to provide insights, track KPIs, and make data-driven decisions for campaign optimization.
- Continuously optimize campaigns to achieve clients' e-commerce goals, including increasing ROI, sales, and overall digital performance.
Requirements:
- Proven experience with Google Ads (Search, Shopping, PMax, and YouTube campaigns) for e-commerce.
- Solid understanding and hands-on experience with Google Merchant Center and product feed management.
- Proficient in setting up conversion tracking with Google Tag Manager (GTM).
- Strong knowledge of Google Analytics for reporting and performance analysis.
- Must have recent and relevant experience managing e-commerce clients; if you do not have experience in this area, please do not apply.
- Ability to work independently and manage multiple campaigns and clients effectively.
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