Social Media Marketer
3 weeks ago
Company Description
Digi Sidekick is an innovation company that aims to provide a complete online solution to budding entrepreneurs and creative minds in the market. We're constantly improving our work in terms of innovation and security. Our mission is to connect with over a million people in the next decade through products like Office Sahayogi and Digi Course.
Role Description
1. Social Media Strategy:
- Develop and implement effective social media marketing strategies to achieve business goals and objectives.
- Identify target audiences and tailor content and campaigns accordingly.
- Stay up-to-date with industry trends and best practices to maintain a competitive edge.
2. Content Creation:
- Maintain a content calendar to ensure consistent posting and a cohesive brand presence.
- Collaborate with the design team to create visually appealing graphics and multimedia content.
3. Campaign Execution:
- Plan and execute social media advertising campaigns.
- Track and analyze campaign performance, adjusting strategies as needed to achieve desired results.
4. Analytics and Reporting:
- Monitor and analyze key social media metrics, such as engagement, reach, impressions, and conversion rates.
- Identify opportunities for growth and recommend adjustments to the social media strategy.
5. Compliance and Brand Guidelines:
- Ensure all content and campaigns adhere to brand guidelines and legal requirements.
- Stay informed about changes in social media algorithms and policies.
Qualifications
- 2 years of experience in social media marketing
- Proficiency in using social media management tools
- Strong understanding of social media platforms, algorithms, and trends.
- Excellent written and verbal communication skills.
- Creative mindset with the ability to think outside the box.
- Analytical skills to interpret data and make data-driven decisions.
- Basic graphic design skills and knowledge of image and video editing tools is a plus.
- Ability to work in a fast-paced environment and meet deadlines.
- Deep understanding of all social media platforms and their respective audiences
- Self-motivated- ability to take initiative and work independently on projects
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