Team Lead- Social Media

3 weeks ago

Bengaluru, Karnataka, India BHIVE Workspace Full time
The Social Media Lead at BHIVE will be responsible for developing and executing a comprehensive social media strategy to enhance brand awareness, engagement, and lead generation. This role involves managing BHIVE's presence across multiple platforms, leading a team, optimizing content performance, and collaborating with internal and external stakeholders to drive digital growth.
Key Responsibilities:
Strategy & Execution:
Develop and execute a comprehensive social media strategy to enhance brand awareness, engagement, and lead generation.
Manage and oversee BHIVE's social media presence across LinkedIn, Instagram, Twitter, YouTube, Facebook, and emerging platforms.
Define and implement content calendars ensuring a consistent brand voice and visual identity.
Experiment with new social media trends, formats, and platform features to optimize performance.
Content & Community Management:
Plan, create, and schedule high-quality content , including posts, stories, reels, videos, and interactive formats.
Lead community engagement by responding to comments, messages, and queries promptly.
Identify and execute real-time marketing opportunities , leveraging trending topics and cultural moments.
Analytics & Performance Optimization:
Track, analyze, and report key social media metrics (engagement, reach, follower growth, conversions, etc.) using analytics tools.
Provide actionable insights to optimize content and campaign performance for better audience engagement.
Conduct competitor analysis to identify trends, gaps, and new opportunities.
Team Leadership & Collaboration:
Lead and mentor a team of social media executives , ensuring timely execution of content strategies.
Collaborate with design, content, and marketing teams to align social media efforts with broader marketing campaigns.
Work closely with PR, influencers, and brand partners to amplify BHIVE's digital presence.
Campaigns & Partnerships:
Develop and execute social media campaigns for brand initiatives, product launches, events, and promotions.
Build and manage influencer collaborations and brand partnerships to enhance reach and credibility.
Ensure all social media activities are aligned with BHIVE's overall marketing and business goals .
Key Requirements:
5-8 years of experience in social media management, with at least 2 years in a team lead role .
Proven experience in managing and scaling social media channels for brands, preferably in B2B, real estate, or coworking industries.
Strong understanding of content strategy, audience psychology, and engagement tactics .
Hands-on experience with social media analytics tools (Meta Business Suite, LinkedIn Analytics, YouTube Studio, etc.) .
Ability to lead a team , provide creative direction, and drive data-driven decision-making.
Experience in influencer marketing and brand collaborations is a plus.
Excellent communication skills, creative mindset, and a deep understanding of digital marketing trends .
About the Company: The BHIVE Group stands at the forefront of revolutionizing enterprise-grade managed offices & coworking spaces for enterprises, democratizing investments in Bengaluru. With BHIVE Workspace's extensive network in prime locations of Bengaluru and Mumbai along with BHIVE Properties' expertise in investment, the group redefines commercial real estate and financial services. BHIVE Workspace offers a collaborative ecosystem with over 27+ properties, 46,000 seats and spread across 1.8 million sq. ft, catering to corporates, MNCs, entrepreneurs, and businesses of all sizes. To know more about the BHIVE GROUP, visit – Mission: The BHIVE Group's mission is to be amongst the most loved and admired real estate companies of India by 2033
BHIVE's Vision: BHIVE Group envisions helping people live a better quality of life. Anything that we do will have people and quality of life in mind.
Why Choose BHIVE:
Benefits: At BHIVE, we are committed to providing more than just a paycheck—we strive to create a supportive and rewarding work environment where employees feel valued, empowered, and motivated to excel. Our comprehensive benefits package, including performance-based awards, competitive compensation, health benefits, financial security, and professional development opportunities, reflects this commitment and underscores our dedication to the well-being and success of our team members.
Equal Opportunity Employer: BHIVE proudly stands as an Equal Opportunity Employer – By Choice. We firmly believe that we are most effective in helping our associates, customers, and the communities we serve, lead better lives when we genuinely understand them. This involves recognizing, respecting, and valuing diversity in terms of unique styles, experiences, identities, ideas, and opinions while fostering inclusivity for all individuals.
Growth: BHIVE invests in employee development, providing opportunities for professional advancement.
Impactful Work: Joining BHIVE means contributing to a real impact on the startup ecosystem in India.
Employee Referral Policy: 5
Category: Referral Category
If you refer a candidate, you stand to win exciting prizes. For more details refer to you are someone who wants to join BHIVE to collaborate, Cowin and Cowork and would like to be part of this dynamic work culture, then we invite you to embark on a rewarding journey with us.

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