Matrix Bricks

4 days ago

Mumbai, India Matrix Bricks Infotech Pvt. Ltd. Full time

Lead - Search Engine OptimizationWe are looking for an experienced SEO Lead to drive our search engine optimization strategies and improve our online presence. The ideal candidate will have a strong grasp of both on-page and off-page SEO, technical SEO audits, and keyword research, coupled with hands-on experience with industry-leading SEO tools.Key Responsibilities- Develop and execute comprehensive SEO strategies encompassing on-page, off-page, and technical SEO to increase organic traffic and improve search rankings.- Conduct in-depth technical SEO audits to identify and resolve website issues affecting search performance.- Perform thorough keyword research and competitor analysis to uncover new opportunities and optimize existing content.- Utilize Google Analytics and Google Search Console to monitor site performance, analyze traffic trends, and report on SEO metrics.- Plan and implement effective link-building strategies to enhance domain authority and backlink profiles.- Leverage SEO tools such as SEMrush, Ahrefs, and Ubersuggest for analysis, tracking, and competitive benchmarking.- Collaborate with content, marketing, and development teams to ensure SEO best practices are integrated across all digital channels.- Stay updated with the latest SEO trends, algorithm changes, and best practices to maintain competitive advantage.Required Skills & Qualifications- Proven experience in on-page and off-page SEO.- Strong expertise in technical SEO audits and website optimization techniques.- Proficient in keyword research and competitor analysis methodologies.- Hands-on experience with Google Analytics and Google Search Console.- Skilled in using SEO tools like SEMrush, Ahrefs, Ubersuggest, or similar platforms.- Excellent analytical skills and ability to interpret SEO data to make strategic decisions.- Strong communication skills and ability to work collaboratively with cross-functional teams (ref:iimjobs.com)

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