Monetisation Ops Associate

1 week ago

New Delhi, India Truemeds Full time

Role : Monetization Ops AssociateLocation : Mumbai, Work from office (5 days)What You’ll Do Manage End-to-End Targeted Marketing Campaigns Own the development and execution of marketing campaigns across Push, SMS, WhatsApp, and other owned channels.Collaborate with cross-functional teams to craft compelling content and messaging tailored to specific customer segments.Support the design and execution of A/B tests to measure campaign effectiveness and optimize performance.Conduct market research to identify trends, gaps, and opportunities for improving campaign outcomes.Performance Reporting and Analysis Track and analyze key performance indicators (KPIs) across campaigns.Create detailed reports to evaluate campaign impact and ROI.Translate data into actionable insights and recommendations for future campaign improvements.Content Development Conceptualize and develop innovative and engaging content ideas for marketing campaigns.Ensure all content aligns with audience preferences, brand tone, and campaign objectives.Marketing Tech Enablement Work hands-on with campaign management and ad-serving platforms such asMoloco, Osmos, Citrus Ads , or similar SaaS marketing tools.Leverage analytics platforms likeCleverTapandMixpanelfor campaign optimization and performance tracking.Who Should Apply Bachelor’s degree inMarketing, Business, Communications , or related field.Minimum2 years of experiencein marketing operations, campaign management, or digital marketing.Strong understanding of marketing principles, campaign execution, and performance measurement.Proficiency inAdvanced Excel ,SQL , and familiarity withmarketing analytics tools .Excellent communication, prioritization, and problem-solving skills.Creative thinker with a data-driven approach to decision-making.Why Us Get afront-row seatto one of India’s most exciting and fast-growing startups in theHealthcarespace.Work onreal-world, high-impact projectsthat directly influence key business metrics.Gain hands-on exposure to multiple marketing channels and customer segments.Be part of adynamic 0→1 journeyand experience building scalable marketing systems in a fast-paced environment.

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