Customer Lifecycle Manager

4 weeks ago


Bengaluru, India Silvermine Group Full time

We are seeking a strong Customer Lifecycle Manager to lead the development of a world-class customer lifecycle program that activates and accelerates revenue. We’re looking for a high-impact strategist and customer marketer who can oversee planning and prioritization of marketing programs that improve lead conversion rate (e.g. lead nurture programs), increase Average Revenue Per Account (ARPA), drive product adoption and reduce churn. You will partner closely with our management team to define organization wide processes and customer experiences which efficiently achieve these goals.

Responsibilities

  • Lead the development and execution of end-to-end customer lifecycle strategies, from onboarding to renewal and expansion.
  • Partner with Marketing Operations, Sales and Account Management teams to analyze business and marketing data to identify key drivers, mechanics and associated dependencies for driving conversion, product adoption and retention.
  • Effectively translate analytics into clear insights and actionable recommendations
  • Manage marketing automation including email triggers and batch campaigns throughout the customer lifecycle via HubSpot and other systems.
  • Analyze customer data and feedback to identify trends and potential reasons for churn.
  • Develop and implement strategies to improve customer retention rates.
  • Collaborate with cross-functional teams, including Marketing and Product Development, to ensure alignment on retention initiatives.
  • Create and optimize customer engagement programs, such as loyalty programs, referral programs, and customer feedback mechanisms.
  • Monitor key retention metrics and KPIs, such as customer lifetime value, churn rate, and retention cost.
  • Conduct regular customer surveys and interviews to gather feedback and insights.
  • Work closely with the Customer Support team to address customer concerns and issues in a timely manner.
  • Partner with Communications, Content and Creative teams to drive the development of email communications, and marketing assets to nurture customer relationships.
  • Drive continued innovation in evolving marketing programs most effectively and engaging the customers at a scale.
  • Forecast results from various tactics and advocate for resource prioritization.
  • Articulate program strategy and communicate results to key stakeholders.
  • Identify customer segments for targeted marketing programs and plan customer offers and incentive programs to deliver ROI-positive results.

Required Skills & Qualifications:

  • 5-8 years relevant marketing strategy and/or Customer experience/relationship management experience, ideally in B2C or SaaS companies
  • Bachelor's degree in Sales & Marketing, or related disciplines. Master's degree is a plus.
  • Hands-on experience with the Marketing CRM HubSpot or similar tools
  • Familiarity with online marketing metrics and key performance metrics
  • Deep understanding of the digital marketing landscape and a passion for building innovative & ROI-positive marketing programs at scale.
  • Experience using analytics / statistics is preferred.


  • Bengaluru, India Ethos Full time

    About Ethos Ethos was built to make it faster and easier to get life insurance for the next million families. Our approach blends industry expertise, technology, and the human touch to find you the right policy to protect your loved ones.  We leverage deep technology and data science to streamline the life insurance process, making it more accessible...


  • Bengaluru, India Baxter Full time

    This is where you save and sustain livesAt Baxter, we are deeply connected by our mission. No matter your role at Baxter, your work makes a positive impact on people around the world. You'll feel a sense of purpose throughout the organization, as we know our work improves outcomes for millions of patients.Baxter's products and therapies are found in almost...


  • Bengaluru, India ADCI - Karnataka Full time

    IN Customer Lifecycle team focus on maintaining customer satisfaction through harnessing analytics that enables continuous optimization of the program, refining marketing campaigns, and introducing innovative products to help customers progress in their lifecycle journey.IN Customer Lifecycle team is looking for a candidate that demonstrated success working...


  • Bengaluru, India ADCI - Karnataka Full time

    IN Customer Lifecycle team focus on maintaining customer satisfaction through harnessing analytics that enables continuous optimization of the program, refining marketing campaigns, and introducing innovative products to help customers progress in their lifecycle journey.IN Customer Lifecycle team is looking for a candidate that demonstrated success working...


  • Bengaluru, India Baxter Full time

    This is where you save and sustain lives At Baxter, we are deeply connected by our mission. No matter your role at Baxter, your work makes a positive impact on people around the world. You'll feel a sense of purpose throughout the organization, as we know our work improves outcomes for millions of patients. Baxter's products and therapies are found in...


  • Bengaluru, India Rippling Full time

    About RipplingRippling gives businesses one place to run HR, IT, and Finance. It brings together all of the workforce systems that are normally scattered across a company, like payroll, expenses, benefits, and computers. For the first time ever, you can manage and automate every part of the employee lifecycle in a single system.Take onboarding, for example....

  • Senior Manager

    4 weeks ago


    Bengaluru, India ASSPL - Karnataka Full time

    Amazon Fresh is Amazon’s hyperlocal basket-grocery business, offering a large selection of fruits & vegetables, grocery & everyday products to customers – delivered within 2 to 4 hours. Officially launched in Nov 2021, Amazon Fresh is available in 100+ cities across the country. Our mission is to be the most loved online grocery service for our customers...


  • Bengaluru, India Wayfair Full time

    Engineer II - Order LifecycleWe are seeking a dedicated Order Lifecycle Engineer II to play a crucial role in providing Tier 2 technical support to Wayfair's Customer Service teams. This position solves technical issues related to the order management tools that are essential to our customer service teams. This position prides itself on being experts of...


  • Bengaluru, India JPMorgan Chase Bank, N.A. Full time

    As a member of our Core Service **Responsibilities** - Support the product vision, goals and objectives, defines requirements, and prioritizes delivery in order to maximize the business value of the investment - Support end-to-end management and product delivery across the full product lifecycle including research, ideation, prototype, test, build, adopt,...

  • Trade Lifecycle

    4 weeks ago


    Bengaluru, India JPMorgan Chase Bank, N.A. Full time

    **Job responsibilities**: As a member of our Core Service **Required Qualifications, Skills and Capabilities**: - Support the product vision, goals and objectives, defines requirements, and prioritizes delivery in order to maximize the business value of the investment. Support end-to-end management and product delivery across the full product lifecycle...


  • Bengaluru, India Rippling Full time

    About Rippling Rippling gives businesses one place to run HR, IT, and Finance. It brings together all of the workforce systems that are normally scattered across a company, like payroll, expenses, benefits, and computers. For the first time ever, you can manage and automate every part of the employee lifecycle in a single system. Take onboarding, for...

  • Software Engineer II

    2 weeks ago


    Bengaluru, India Rippling Full time

    About RipplingRippling is the first way for businesses to manage all of their HR & IT—payroll, benefits, computers, apps, and more—in one unified workforce platform.By connecting every business system to one source of truth for employee data, businesses can automate all of the manual work they normally need to do to make employee changes. Take...

  • Engineer I

    4 weeks ago


    Bengaluru, India Wayfair Full time

    We are seeking a dedicated Order Lifecycle Engineer I to play a crucial role in providing Tier 2 technical support to Wayfair's Customer Service teams. This position solves technical issues related to the order management tools that are essential to our customer service teams. The position prides itself on being experts of Wayfair’s order management...


  • Banaswadi, Bengaluru, Karnataka, India Quick customer electronic service Full time

    Hi, I'm searching customer service executive to manage phone calls and balancing data sheet in system 8904309332 **Job Types**: Full-time, Fresher **Salary**: From ₹8,000.00 per month **Benefits**: - Cell phone reimbursement Schedule: - Monday to Friday Supplemental pay types: - Performance bonus **Education**: - Secondary(10th Pass)...


  • Bengaluru, India Skan Full time

    As a Customer Success Manager, you will have the opportunity to play a crucial part in all stages of the customer relationship and have high-level monitoring control and ownership of the customer lifecycle. Our Customer Success Managers will focus on implementing and expanding our offerings within customer accounts, increase customer retention, deliver...


  • Bengaluru, India Neer Info Full time

    Job Description :The ideal candidate will be responsible for conceptualizing and executing clear, quality code to develop the best software. You will test your code, identify errors, and iterate to ensure quality code. You will also support our customers and partners by troubleshooting any of their software issues.Exp : 6-13 Years. Location : Pan India. Np60...


  • Bengaluru, India Aegis Customer Support Services Pvt Ltd Full time

    Responsibilities:Managing a team of representatives offering customer support.Overseeing the customer service process.Resolving customer complaints brought to your attention.Creating policies and procedures.Planning the training and standardization of service delivery.Selecting and hiring new staff.Monitoring the work of individual representatives and of the...


  • Bengaluru, Karnataka, India JPMorgan Chase & Co Full time

    **JOB DESCRIPTION** **Responsibilities**: - Knowledge of the technical infrastructure that supports the business & effectively utilizes infrastructure for daily tasks. Ensure all transactions are correctly matched for smooth settlement - Pre-matching and settlement of equity trades ( including Priority client focus ) - Delivery management, cross depot...


  • Bengaluru, India Tredence Inc. Full time

    As a Manager/Senior Manager, you will: 1. Work with clients leading marketing & customer roles at Fortune 100 Retailers 2. Work closely with stakeholders across the organization to gather requirements and understand the underlying business problems. Serve as the bridge between business needs and analytical solutions. 3. Collaboratively work with leadership...


  • Bengaluru, India Tredence Inc. Full time

    As a Manager/Senior Manager, you will: 1. Work with clients leading marketing & customer roles at Fortune 100 Retailers 2. Work closely with stakeholders across the organization to gather requirements and understand the underlying business problems. Serve as the bridge between business needs and analytical solutions. 3. Collaboratively work with leadership...