Director Service Marketing

Director – Head of Service Marketing

Trianz is a leading-edge technology platforms and services company that accelerates digital transformations at Fortune 100 and emerging companies worldwide in data & analytics, digital experiences, cloud infrastructure, and security. The company’s “IP Led Transformations” vision, strategy, and business model are based on insights from a recent global study spanning 20+ industries and 5000+ companies worldwide.

Trianz believes that companies around the world face three challenges in their digital transformation journeys - shrinking ‘time to transform’ due to competition & AI, lack of digital-ready talent, and uncertain economic conditions. To help clients leapfrog over these challenges, Trianz has built IP and platforms that have transformed the adoption of the cloud, data, analytics & insights AI.

Specifically, the following Trianz platforms are changing the way companies approach transformations in various disciplines:

Concierto: A fully automated platform to Migrate, Manage, and Maximize the multi & hybrid cloud. A zero code and SaaS platform, Concierto allows teams to migrate to AWS, Azure and GCP and manage them efficiently from a single pane of glass. Visit www.concierto.cloud for more information.

Extrica Data to AI Platform: Built on the concept of ‘federated or distributed data’, Extrica revolutionizes how users access data anywhere in the company’s ecosystems; productizes data and makes it available in a Netflix like user experience while delivering BI and AI powered insights. Visit www.extrica.io for more.

Pulse: Recognizing that workforces will be distributed, mobile, and fluid, Trianz has built a ‘future of work’ digital workplace platform called Pulse. Visit www.trianz.com/Pulse

Since the market launch of this strategy in mid-2023, Trianz has experienced enormous growth, success and recognition. Some of Trianz’ built IP in data and analytics was acquired by Amazon. Since then, Trianz has been made an engineering partner of Amazon for building/supporting connected ecosystems across multiple AWS platforms.

Trianz Concierto cloud platform and Extrica Datamesh are gaining traction, winning over 2 dozen customers with 50+ customers and partners in the queue.

As an AWS Premier level qualified partner, Trianz is building and delivering platforms and services that are disrupting industry value propositions.

At a time when the services industry is struggling with its ability to deliver value at a pace that Trianz demands, Trianz’“IP Led Digital Transformation Services” business model and value proposition are changing the game for companies and cloud providers such as AWS, Azure, and GCP. Rated #1 by clients in value delivery 5 years in a row, Trianz will surpass industry growth rates by a wide margin in the coming years.

Trianz is led by Sri Manchala, a former special forces officer from the Indian army and author on digital leadership (Crossing the Digital Faultline | Trianz), and a team of veterans from well-known firms such as Deloitte, HCL, KPMG, Wipro, Microsoft, AWS, GE, etc.

Given its above industry growth and demands, Trianz has recently raised private equity capital to scale the companyover the next several years(Trianz Announces StrategicGrowth Capital Investment by Capital Square Partners(prnewswire.com).

Trianz is now seeking to bolster its senior and mid-level leadership with top talent across GTM, Engineering, Services, and Partnership organizations. We are seeking leaders driven by our purpose - to help accelerate digital transformations - and motivated to change the way our industry delivers value.

About the Role

A Services Marketing Director is a key leadership role responsible for developing and executing marketing strategies and initiatives related to a specific Services (Enterprise Services) within an organization to drive growth, engagement, and customer satisfaction. They are responsible for overseeing a team of professionals and collaborating across departments to achieve business objectives. The role reports to CMO Trianz.

• The Trianz Head of Marketing Services will be a conceptual thinker, brand/services/growth marketing expert to shape the Trianz Services business.
• Brand Marketing: The Marketing head will position Trianz as an innovative, tech IP led specialized digital transformation firm that accelerates DT with lesser manpower and lower total cost of ownership- for large enterprises.
• Growth Marketing: He/She responsible for mapping channels for growth (Existing Clients; New Logos; Channel Partnerships) and drive demand generation activities and campaigns to generate non-linear growth opportunities for business development.

What You'll Be Doing:

• Develop and execute a comprehensive marketing strategy aligned with our Services roadmaps.
• Manage and mentor a team of marketing professionals for seamless execution of initiatives.
• Conduct in-depth market research to inform strategic marketing decisions.
• Define and communicate the services unique value proposition to captivate target audiences.
• Plan and execute marketing campaigns across various channels, both digital and traditional.
• Oversee the creation of captivating content, including blog posts, whitepapers, videos, and webinars.
• Efficiently manage the marketing budget and track ROI.
• Monitor key performance metrics, enabling data-driven optimizations.
• Collaborate closely with cross-functional teams, including product development, sales, and customer support.
• Identify and nurture strategic partnerships and alliances to expand the Services reach.
• Ensure compliance with industry regulations and legal standards.

What You'll Need:

• Demonstrable experience crafting efficient marketing strategies and business plans.
• Strong verbal and written communication skills for influencing stakeholders.
• Data proficiency to translate performance trends into actionable strategies.
• Exceptional project management skills for complex projects.
• Profound knowledge of market research and data analysis.
• Ability to apply marketing techniques across digital and non-digital channels.

Why Join Us:

• Be part of a rapidly rising, global technology innovator whose platforms and services are engaged by Fortune 1000 companies and industry leaders such as Microsoft & Amazon.
• Immerse yourself in a culture where creativity is celebrated and encouraged.
• Engage in thrilling projects and opportunities for your professional growth.
• Contribute to our quest to redefine the industry.
• Competitive compensation and benefits with occasional ‘distinctive benefits’ that set us apart.

Who you are:

• A driver of growth, sales, and marketing strategy preferably with similar experience in a product/Services company.
• Skilled in managing business operations and digital marketing.
• Adaptable to changing market conditions and competitive dynamics.
• An expert in building and maintaining client relationships and partner eco systems.
• A catalyst for operational improvements and resource optimization.
• A participant in global initiatives and a promoter of compliance and creativity.

Education:

Bachelor’s degree from any premier institution.

MBA in Sales or Marketing from a premier institute like IIM/ISB/XLRI or any top 20 Business school.