General Manager

3 weeks ago


New Delhi, India Ally-eXecutive HR Full time

Indian FMCG Group Co hiring for it's Perfume vertical. A Sales & Marketing professional who keeps the caliber to build business. Has Sharp Strategy not just plan but execute over exceeding target/s.-Position Title:- General Manager – Sales & Marketing (Perfumes)-Location:- Noida (Corporate Headquarters)-Reporting To:- Sr. Vice President (Marketing)-Reports:- No direct reportsEducational Qualification: - MBA in Marketing (mandatory)Experience Required:- 15–20 years of total experience in Sales & Marketing - 8–10 years must be in the perfume industry - Strong understanding of premium and luxury segmentsKey Skills & Competencies:- Thorough knowledge of the perfume industry (product, packaging, pricing, competition, market trends) - Strategic thinking and execution capabilities - Excellent communication and analytical skills - Creative mindset for branding, packaging, and product innovationsPrimary Objectives:- To build and scale the Perfume category for the organization- Lead end-to-end Sales and Marketing operations for perfumesKey Responsibilities:- Develop overall product and marketing strategy for perfumes – covering product range, SKUs, pricing, packaging, distribution, and promotion. - Engage with multiple sales formats to drive product placement and revenue growth. - Conduct competitive scans and provide market intelligence. - Oversee consumer research to align with trends and preferences. - Collaborate with branding and communication agencies for campaigns and creatives. - Innovate on packaging formats for different occasions and consumer segments. - Work with perfume vendors for sourcing and development. - Design and execute sales promotion plans. - Drive sales tie-ups and partnerships to boost market penetration


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