Assistant Brand Manager
3 weeks ago
We’re Hiring: Assistant Brand Manager / Brand Manager – Emami Ltd.
Emami Ltd. is looking for a passionate and driven Assistant Brand Manager / Brand Manager to join our Marketing team in Mumbai . This role is ideal for someone who thrives on building strong brands, shaping strategy, and driving impactful consumer connections.
What you’ll do:
- Build, nurture & grow the brand’s equity in line with strategic objectives.
- Define brand identity, positioning, communication, pricing, packaging & promotions.
- Partner with Sales, R&D, and cross-functional teams to deliver winning brand strategies.
- Lead ATL & BTL campaigns, ensuring maximum ROI through effective media planning.
- Drive new product development, brand extensions, and market entry strategies.
- Monitor competition, market dynamics & retail audits to design impactful initiatives.
- Manage budgets, P&L, and ensure brand objectives (topline & bottom-line) are achieved.
- Mentor & guide brand executives, fostering a performance-driven culture.
What we’re looking for:
- Strong experience in brand management/marketing with proven track record.
- Strategic thinker with creative flair and strong business acumen.
- Hands-on experience in ATL, BTL, digital campaigns, product launches, and market research .
- Excellent collaboration and leadership skills to work across departments and agencies.
At Emami, you’ll have the opportunity to work on iconic brands, drive innovation, and make a visible impact in a fast-evolving market.
If you’re excited to build brands that connect deeply with consumers and want to be part of one of India’s leading FMCG companies — apply now
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