Social Media Marketing Manager

4 days ago

Noida, India Tradologie.com Full time

Description: Social Media Manager - Fashion Brand (EchoStudio)Location: Noida, Sector 8 (Work from Office)Employment Type: Full-Time, PermanentExp: 3-5 YearsIndustry: Textile & Apparel (Fashion)Education: Graduate / Postgraduate (Any discipline)About EchoStudio: EchoStudio is a contemporary womens wear label specializing in western silhouettes with a strong focus on draped designs. Our collections are crafted for women who appreciate subtle yet striking elegance, celebrating individuality and self-expression through fashion. This position is for our Group company based in Noida, Sector 8.Position Overview: We are seeking a creative and experienced Social Media Manager to join our dynamic marketing team. The ideal candidate has prior experience working with a designer or fashion label, a keen eye for aesthetics, and a strong grasp of digital storytelling.Key Plan and develop engaging social media campaigns aligned with brand identity.- Create or oversee visually appealing and high-performing content for social channels.- Manage posting schedules and maintain a consistent brand voice across all platforms.- Engage and interact with followers, influencers, and fashion communities online.- Plan, monitor, and analyze Facebook and Instagram ad campaigns.- Stay up to date with social media trends and adapt strategies accordingly.- Oversee SEO management and ensure online visibility of the brand.- Coordinate email marketing and WhatsApp marketing campaigns.- Collaborate with the design and marketing teams for photoshoots, lookbooks, and campaigns.- Maintain a strong aesthetic sensibility aligned with EchoStudios design Mandatory: Prior experience in a fashion-related organization (e.g., designer label, apparel, footwear brand, etc.).- Strong understanding of digital marketing and branding.- Proficiency in social media tools, analytics, and advertising platforms.- Excellent graphic and visual design sense.- Creative thinker with the ability to craft compelling stories and visuals.- Knowledge of SEO, content marketing, and influencer collaborations.- Excellent communication and organizational skills.Additional Details:- Work Mode: On-site, Noida (Sector 8)- Timings: Day shift- Bonus: Yearly performance-based bonus- Preference: Candidates located in Noida or willing to relocate prior to joining. (ref:iimjobs.com)

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