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Digital Marketing Manager

2 months ago

Kozhikode, India Karwaan International Air Services Full time

Role Description:


This is a full-time, on-site role for a Digital Marketing Manager at Karwaan International Air Services. The Digital Marketing Manager will lead and oversee the company's digital marketing initiatives, managing day-to-day tasks such as social media strategy, content creation, and campaign management. This role involves developing and implementing digital marketing strategies to enhance the company's online presence and engage its target audience.


Responsibilities:


  • Develop and execute comprehensive digital marketing strategies, including social media, email marketing, SEO, and paid advertising campaigns.
  • Manage the company's social media presence, ensuring content is engaging and aligned with brand objectives.
  • Create and oversee the production of creative, high-quality content for digital platforms.
  • Analyze performance metrics to optimize campaigns and report on key insights and progress.
  • Stay up to date with the latest trends and tools in digital marketing and implement best practices.
  • Collaborate with cross-functional teams including sales, operations, and CEO.
  • Manage budgets and allocate resources effectively to maximize ROI on digital marketing initiatives.


Qualifications:


  • Proven experience in digital marketing, with a strong track record of driving successful campaigns.
  • Expertise in social media marketing, content creation, and digital advertising.
  • Proficient in graphic design tools like Canva or other professional software.
  • Excellent communication skills.
  • Strong analytical skills, with the ability to assess campaign performance and make data-driven decisions.
  • Knowledge of SEO, SEM, and paid media strategies.
  • Familiarity with social media platforms, trends, and emerging digital tools.
  • Experience in the travel or aviation industry is highly preferred.