Deputy Manager

1 month ago


Mumbai, India Mantras2Success.com Full time

Designation: Deputy Manager - Brand Marketing

CTC Salary: 10.00 LPA To 12.00 LPA (Including 10% Variable)

Experience: 4+ years

Industry : D2C E-commerce

Benefits:

  • 5 Days working



Job Description:

Drive Key Business Agenda

  • Plan & deliver business objectives for the brand(s) assigned
  • Monthly & Annual BTL/ ATL Input Planning & Monitoring
  • Ensure all activities lead to an increase in spontaneous awareness of the brands
  • Knowing the pipeline of products and ensuring the planning of launch activities

Develop and implement Marketing plans

  • Develop & implement marketing plans which address brand requirements – short-term & long term
  • Conceptualize & implement 360° marketing programs during the festive period
  • Handling (Advertisement, media, research, activation) agencies for timely execution of tasks given and ensuring compliances and metrics.
  • Driving Digital campaigns/activations for the brand to engage with the TG all through the year
  • Interface with internal stakeholders, supply chain, packaging, finance, legal, technical & customer complaint cells to ensure smooth functioning.
  • POSM for retail branding to be executed and monitored

Generate Market Insights

  • Lead and generate strong consumer insights for NPD and powerful communication of the brand.
  • Market intelligence and continuous follow up of competitor activities, Co-ordinate with Regional Sales


Requirements:

Individual Contributor role, No team handling


Client Profile :

The company is one of India's fastest-growing global conglomerates. They're amongst global leaders in markets like USA, Saudi Arabia, Europe and also in India.


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