Regional Category Sales Lead- EAST

3 days ago


Kolkata, India Samvid Search Full time

Qualifications and Experience -MBA- Sales & Marketing

Minimum Experience -10 – 15 years (at-least)

Industry preference -FMCD


Job Purpose


The Regional Category Sales Lead/Manager/Head is responsible for overseeing the sales and revenue growth of a specific product category or product line within the Indian market. This role requires a deep understanding of the market, industry trends, and customer needs. The Category Sales Head is responsible for formulating and executing a

sales strategy to achieve revenue and market share targets.


Primary Job Responsibilities


Category Sales Strategy

Develop and implement a comprehensive sales strategy for the assigned product category, aligning it with the overall company's objectives.

Market Analysis

Conduct market research to identify trends, customer preferences, and competitive dynamics within the Indian market.

Revenue Growth

Drive revenue growth by setting and achieving sales targets for the product category.

Customer Relationship Management

Cultivate and maintain relationships with key customers and clients, ensuring their needs are met and their feedback is incorporated into product development and sales

strategies.

Team Leadership

Lead and manage a team of sales professionals, including sales managers and representatives. Provide guidance, support, and training to the sales team to ensure they meet their targets.

Product Knowledge

Product Knowledge: Maintain a deep understanding of the assigned product category,

including its features, benefits, and technical specifications.

Sales Forecasting

Develop accurate sales forecasts for the product category, monitor performance against targets, and take corrective actions as needed.

Promotion and Marketing

Collaborate with the marketing department to create and execute marketing and promotional campaigns for the product category.

Budget Management

Manage the sales budget for the category, optimizing resource allocation for maximum

ROI.

Reporting

Generate and present regular reports on sales performance, market trends, and competitive analysis to senior management

Compliance

Ensure that all sales activities comply with relevant laws, regulations, and company policies.

policies.


Preferred Profile


  • Proven experience in sales and sales management, with a track record of achieving and exceeding sales targets.
  • In-depth knowledge of the Indian market and the specific industry related to the product category.
  • Strong leadership and team management skills.
  • Excellent communication and negotiation skills.
  • Analytical and strategic thinking abilities.
  • Ability to adapt to changing market conditions and customer preferences.
  • Proficiency in using sales and CRM software.
  • Strong problem-solving skills.
  • Results-driven and a commitment to excellence.
  • Excellent negotiation and influencing skills.


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