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3 weeks ago

Gurugram, India Lyxel and Flamingo Full time

Purpose:- Lead planning & execution of OOH, DOOH, offline activations & event marketing, while proactively driving new business opportunities and managing vendor partnerships end-to-end.Key Development (primary focus)- Identify & prospect new clients/brands for OOH & experiential marketing.- Build a robust pipeline, craft proposals & close deals.- Maintain strong industry relationships with marketers, agencies & decision makers.Campaign & Activation Execution- Design and deliver OOH/DOOH campaigns location mapping, formats, negotiation, tracking.- Plan and execute on-ground activations & events venues, production, logistics.Vendor Ecosystem & Commercials- Build and maintain a reliable vendor network for outdoor & activation needs.- Negotiate competitive pricing and ensure flawless, timely delivery.Measurement & Reporting- Track impact (reach, engagement, leads, ROI) and share performance dashboards with clients.Must-Have Skills:- Proven BD and sales track record in media/marketing; ability to convert cold leads to accounts.- Deep knowledge of OOH, DOOH & activation landscape sites, formats, costing.- Negotiation & commercial acumen; comfortable with P&L and margin management.- Strong presentation, pitching & relationship-building skills.- Hands-on execution mindset can oversee end-to-end campaigns.Profile Fit:- Decent experience in OOH, DOOH & BTL activations (agency or brand side).- Past exposure to large-format outdoor media + experiential campaigns.- Confident, resourceful, good communicator with growth mindset (ref:iimjobs.com)

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