Search Engine Optimization Specialist

3 weeks ago

Pune, India Truein Full time

Job Title: SEO Specialist


Location: Baner, Pune


About Us:

Truein is a fast growing B2B SaaS product company, offering Attendance & Timesheet solutions to the companies with Contractual and Distributed workforce. 500+ customers across the globe now believe in what we do and have embarked on this journey with us.

At Truein, we are on a mission to bring transparency and controls in the time & attendance process. We leverage Face recognition and AI technologies. We are backed by Investors and a high potential team of 30 people and growing.


Our Culture:

At Truein, we genuinely care about every member we hire. You’ll learn new things regardless of your experience level. We strongly believe in creating value for all stakeholders - our employees, customers, and investors. We foster ownership, and have a dynamic, fun and vibrant startup culture. 


Role Overview: We are looking for a SEO Specialist to join our team. The candidate should be ambitious, result oriented with great attention to details. It is an individual contributor role wherein you would work with a small but highly competitive and effective team.


Responsibilities:

  • Conduct in-depth technical SEO analysis, addressing site architecture, crawling, and indexing issues. Generate regular reports on key SEO metrics and KPIs, providing actionable insights for optimization. 
  • Identify and implement technical enhancements to improve overall website health, search engine visibility, content optimization, and link-building strategies based on data analysis.
  • Conduct thorough keyword research to identify opportunities for on-page optimization. Collaborate with the content creator to ensure content aligns with SEO strategies and targeted keywords. 
  • Optimize on-page elements, including meta tags, headers, and content, for improved search engine rankings.
  • Develop and execute effective link-building strategies to enhance website authority. Identify and build relationships with influencers, publishers, and relevant websites for link acquisition.
  • Collaborate with the SEO team to align link-building efforts with overall SEO goals.
  • Monitor and analyze the effectiveness of link-building campaigns, adjusting strategies as needed.
  • Stay abreast of industry trends, algorithm changes, and emerging SEO technologies. Implement best practices and innovative approaches to maintain a competitive edge in the SEO landscape.


Requirements:

  • 2 to 5 years of experience in technical SEO analysis, including site architecture, crawling, and indexing preferably in a B2B setting.
  • Strong knowledge of SEO tools, Google Analytics, and Google Search Console to monitor and analyze website performance.
  • Expertise in on-page optimization and keyword research.
  • Experience in developing and executing successful link-building strategies.
  • Excellent communication and collaboration skills.
  • Graduation in any stream.


Good to have:

  • Up to date with the latest SEO trends, industry changes, and best practices.
  • Analytical mindset with the ability to interpret data and provide actionable insights.
  • Has worked at growth stage startup


You will get:

  • Competitive compensation package and benefits.
  • Work closely with founders and be part of a truly amazing team.
  • Join a fast-growing startup early, make a difference and enjoy the ride.

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