Technocrat Horizons

Description :A hub of talents where we embrace inventive, agog and the most receptive minds.We are traditionally a hi-tech service provider but unconventionally we call ourselves as an experience augmenting firm.The next-gen hi-tech services that we tend to provide our clients are plenary and influential enough to unusually enrich the operations of our clients and at the same time lift lifestyle of end customers.Our organization works on the terms that collectively please clients and our employees.Responsibilities :- Gather and evaluate user requirements in collaboration with product managers and engineers- Exploring user experience design requirements for our suite of digital assets.- Developing UI/UX design strategy for the brand.- Develop UI mockups and prototypes that clearly illustrate how sites function and look like- Create original graphic designs (e. images, sketches, and tables)- Producing high-quality UX design solutions through wireframes, visual and graphic designs, flow diagrams, storyboards, site maps, and prototypes.- Designing UI elements and tools such as navigation menus, search boxes, tabs, and widgets for our digital assets.- Testing UI elements such as CTAs, banners, page layouts, page designs, page flows, and target links for landing pages.- Collaborating with the marketing team, and internal and external designers to ensure the creation and delivery of tailored experiences for the digital user.- Providing advice and guidance on the implementation of UX research methodologies and testing activities in order to analyze and predict user behavior.- Adhering to style standards on typography and graphic design.- Design eye-catching graphics for social media, websites, marketing campaigns, and advertisements- Create visual assets for brochures, presentations, packaging, newsletters, and other marketing materials- Collaborate with the marketing and content teams to conceptualize and execute creative campaignsBehavior And Character Attributes Required :- Creative & User-Centric Thinking : Balances creativity with usability by designing visually compelling and user-friendly interfaces.- Attention to Detail : Maintains pixel-perfect design standards, ensuring visual consistency across platforms and touchpoints.- Empathy & Curiosity : Understands user behavior and emotional triggers to create designs that connect and convert.- Strong Visual Communication : Translates complex ideas or requirements into clear, impactful visuals and UI elements.- Collaborative Attitude : Works well with developers, marketers, and stakeholders to align aesthetics with functionality and business goals.- Adaptability & Openness to Feedback : Responds positively to design critique and adapts quickly to new tools, trends, and direction changes.- Time & Task Management : Juggles multiple creative tasks, meets deadlines, and prioritizes high-impact work without sacrificing quality.- Problem Solver : Uses design thinking to overcome UI/UX challenges and visual storytelling hurdles.- Brand Alignment : Designs with a deep understanding of brand identity and ensures consistency across all visual and digital assets.- Proactive Learner : Continuously explores new design trends, tools, and user behavior insights to elevate the quality of work.Must Have Skills :- Design Tools Proficiency : Expert in tools like Figma, Adobe XD, Photoshop, and Illustrator.- UI/UX Fundamentals : Strong grasp of user-centered design, wireframing, prototyping, and responsive design.- Typography & Color Theory : Ability to apply visual design principles to create cohesive and appealing visuals.- User Flow & Interaction Design : Able to design intuitive user journeys, micro-interactions, and layouts.- Component-Based Design : Familiarity with design systems, reusable components, and UI consistency.- Cross-Platform Design : Skilled in designing for web, mobile, and various screen resolutions.- Brand Design : Experience creating social media creatives, banners, presentations, and print-ready graphics.- Basic Understanding of Frontend : Knowledge of how designs are implemented with HTML/CSS (no coding required, but awareness is essential).- File Preparation & Handoff : Ability to deliver production-ready assets and communicate effectively with developers.- Versioning & Collaboration : Comfortable using tools like Figma collaboration, Adobe CC Libraries, or project management tools like Trello, Asana, or JIRA.Good To Have Skills :- Motion Design : Experience in animation tools like After Effects or Lottie for UI transitions or marketing videos.- Usability Testing & Research : Knowledge of conducting or analyzing usability testing, A/B tests, and heuristic evaluations.- Illustration & Icon Design : Ability to create custom illustrations or icon sets when required.- Accessibility Awareness : Familiarity with WCAG guidelines and designing inclusive user interfaces.- Conversion-Focused Design : Understanding of CRO (Conversion Rate Optimization) and how design impacts engagement and sales.- Design for Marketing Funnels : Experience designing for landing pages, email campaigns, and ad creatives.- Knowledge of Web Technologies : Understanding of how designs behave in different browsers and devices.- Experience with CMS Platforms : Familiarity with platforms like WordPress or Webflow from a design integration perspective.Education Required :- Graduate : B.Tech/B.E. in Computers, BCA in Any Specialization.- PG : M.Tech, MCA in Computers, MS/M.Sc (Science) in Any Specialization (ref:hirist.tech)