Product Marketing Manager
Found in: Talent IN 2A C2 - 3 weeks ago
Job Purpose:
- To drive product uptake by customers through focused Marketing intervention
- To drive optimum visibility of products at customer touchpoints
- To ensure product awareness among internal and external audiences
Responsibilities:
- Develop and own the product marketing roadmap for Credit Card
- Develop researched product value propositions for quick acceptance of Credit Card in the market
- Sharpen Credit Card marketing initiatives by consumer research and feedback from frontline staff
- Maintain market and competitor insights across the industry
- Work closely with business teams to define and develop detailed product marketing material
- Plan and execute GTM initiatives in conjunction with the product and sales teams
- Work with the traditional media team and digital marketing team to develop campaigns for product advertising.
Requirements:
- Thorough experience in handling products in the BFSI sector, preferably Credit Card.
- Experience in collaborating with various business verticals to drive product uptake through various channels
- Experience in translating research findings into actionable product propositions
- At least a basic understanding of traditional and new media from a product marketing standpoint
- Ability to understand research output to translate into product concept and communication
- Deep understanding of the construct of financial products.
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Product Marketing Manager
Found in: beBee jobs IN - 2 weeks ago
Kolkata, West Bengal, India iimjobs Full timeJob Summary:The Product Marketing Manager for Credit Cards at Bank is responsible for developing and implementing strategic marketing plans to drive the growth and profitability of the credit card portfolio. This role requires a deep understanding of the credit card market, consumer behavior, and competitive landscape to effectively position Bank's credit...
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Product Manager
Found in: beBee jobs IN - 2 weeks ago
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Found in: beBee jobs IN - 6 days ago
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Found in: Whatjobs IN C2 - 1 week ago
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Found in: Talent IN C2 - 1 week ago
Kolkata, India Snaphunt Full timeThe OfferOpportunity within a company with a solid track record of performanceJoin a market leader within FMCGWork alongside & learn from best in class talentThe JobYou will be responsible for : Based on the current situation and competition of the Indian market, summarize the development strategies and the long-term development goals of key categories....
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Found in: Talent IN C2 - 1 week ago
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Found in: Whatjobs IN C2 - 1 week ago
kolkata, India Aaramya Excellence Full timeWe are HR recruitment firm and IT hardware distributor serving the businesses in different industries. The Role You will be responsible for : Based on the current situation and competition of the Indian market, summarize the development strategies and the long-term development goals of key categories. Identify local business development opportunities,...
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Found in: Talent IN 2A C2 - 2 weeks ago
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Found in: Whatjobs IN C2 - 2 weeks ago
Kolkata, India Adani AI Labs Full timeThe Product Manager for Artificial Intelligence (AI) will be responsible for leading the development and execution of Adani's AI product strategy. The ideal candidate will have 5-7 years of experience in the AI industry, with a strong background in AI technologies and a proven track record of delivering successful AI products. This role offers the...
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Product Marketing Manager
Found in: Appcast Linkedin IN C2 - 3 weeks ago
Kolkata, India Bandhan Bank Full timeJob Purpose:To drive product uptake by customers through focused Marketing interventionTo drive optimum visibility of products at customer touchpointsTo ensure product awareness among internal and external audiencesResponsibilities:Develop and own the product marketing roadmap for Credit CardDevelop researched product value propositions for quick acceptance...
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Product Marketing Manager
Found in: Whatjobs IN C2 - 3 weeks ago
Kolkata, India Bandhan Bank Full timeJob Purpose: To drive product uptake by customers through focused Marketing intervention To drive optimum visibility of products at customer touchpoints To ensure product awareness among internal and external audiences Responsibilities: Develop and own the product marketing roadmap for Credit Card Develop researched product value propositions for quick...
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Found in: Talent IN C2 - 2 weeks ago
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Found in: Talent IN C2 - 2 weeks ago
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Found in: Whatjobs IN C2 - 2 weeks ago
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Found in: beBee jobs IN - 3 days ago
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Product Marketing Manager
Found in: beBee jobs IN - 3 weeks ago
Kolkata, West Bengal, India iimjobs Full timeJob Summary:The Product Marketing Manager for Credit Cards at Bank is responsible for developing and implementing strategic marketing plans to drive the growth and profitability of the credit card portfolio. This role requires a deep understanding of the credit card market, consumer behavior, and competitive landscape to effectively position Bank's credit...
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Found in: Talent IN 2A C2 - 3 weeks ago
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Found in: Whatjobs IN C2 - 3 weeks ago
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