Decimal Point Analytics

4 days ago


Mumbai, India Decimal Point Analytics Full time

Description: Decimal Point Analytics is a global AI-driven data analytics firm enabling smarter decision-making across financial services, healthcare, CPG, retail, and manufacturing. With 800+ professionals globally, we combine domain expertise with advanced AI/ML to deliver scalable business impact.Role Overview: We are looking for a results-oriented Senior Manager Demand Generation to lead global demand generation initiatives, with a strong focus on the US market. The role will drive pipeline growth through multi-channel campaigns, ABM programs, and marketing automation, working closely with Sales and Product teams. You will own end-to-end demand strategy, performance analytics, and optimization, while managing a small high-impact team.Key Responsibilities:Demand Strategy & Execution: - Develop and execute global demand generation strategies across USA, UK, GCC, and India. - Build and scale Account-Based Marketing (ABM) programs for high-value enterprise accounts. - Define buyer personas, ICPs, lead scoring, and MQL-to-SQL frameworks.Campaign Management: - Plan and optimize multi-channel campaigns (email, paid media, webinars, events, SEO/SEM, social, ABM). - Manage full campaign lifecycle including nurture journeys and A/B testing. - Drive event and webinar-led demand programs.Analytics & Performance: - Own KPIs: MQLs, SQLs, pipeline value, velocity, ROI, CAC. - Build dashboards and attribution models in Salesforce. - Present performance insights to CMO and leadership.Sales & Collaboration: - Partner with Sales on pipeline goals, SLAs, and account prioritization. - Enable ABM outreach, case studies, and sales collateral.Team & Innovation: - Lead and mentor a team of 12 demand generation professionals. - Leverage AI/LLMs for content optimization, personalization, and automation.Tools & Platforms: - Salesforce CRM, Pardot (Marketing Cloud Account Engagement). - LinkedIn Campaign Manager, Google Ads, GA4. - ABM tools (6sense / Demandbase preferred). - Marketing automation, CMS, webinar platforms.Required Qualifications: - Bachelors degree in Marketing / Business (MBA preferred). - 6 to 10 years of B2B demand generation or growth marketing experience. - 3+ years hands-on Salesforce experience. - 2+ years hands-on Pardot / Marketing Cloud experience. - Proven success driving pipeline and revenue impact. - Experience managing multi-geography campaigns (US experience - Salesforce / Pardot / GA4 certifications. - ABM platform experience. - Exposure to AI-driven or data-led marketing environments. (ref:iimjobs.com)


  • System Administrator

    2 weeks ago


    Mumbai, India Decimal Point Analytics Full time

    From 5 to 6 year(s) of experience- Mumbai**Job Description**: **Roles and Responsibilities** Assembling, installation & troubleshooting of PC and other peripherals.Installation, administration and troubleshooting of Windows 10, Windows Server 2012/2016, Linux.MySQL, MSSQL database.Networking Shift Timing: Rotational Day/NightGender Preference: Male MCSA,...

  • Senior Manager

    3 days ago


    mumbai, India Decimal Point Analytics Full time

    About Decimal Point Analytics Decimal Point Analytics is a global AI-driven data analytics firm enabling smarter decision-making across financial services, healthcare, CPG, retail, and manufacturing. With 800+ professionals globally, we combine domain expertise with advanced AI/ML to deliver scalable business impact. Role Overview We are looking for a...

  • Senior manager

    1 day ago


    Mumbai, India Decimal Point Analytics Full time

    About Decimal Point AnalyticsDecimal Point Analytics is a global AI-driven data analytics firm enabling smarter decision-making across financial services, healthcare, CPG, retail, and manufacturing. With 800+ professionals globally, we combine domain expertise with advanced AI/ML to deliver scalable business impact.Role OverviewWe are looking for a...

  • Senior Manager

    4 days ago


    Mumbai, India Decimal Point Analytics Full time

    About Decimal Point Analytics Decimal Point Analytics is a global AI-driven data analytics firm enabling smarter decision-making across financial services, healthcare, CPG, retail, and manufacturing. With 800+ professionals globally, we combine domain expertise with advanced AI/ML to deliver scalable business impact. Role Overview We are looking for a...

  • Senior Manager

    2 days ago


    Mumbai, India Decimal Point Analytics Full time

    About Decimal Point Analytics Decimal Point Analytics is a global AI-driven data analytics firm enabling smarter decision-making across financial services, healthcare, CPG, retail, and manufacturing. With 800+ professionals globally, we combine domain expertise with advanced AI/ML to deliver scalable business impact. Role Overview We are looking for a...

  • Senior Manager

    6 days ago


    Mumbai, India Decimal Point Analytics Full time

    Job Description About Decimal Point Analytics Decimal Point Analytics is a global AI-driven data analytics firm enabling smarter decision-making across financial services, healthcare, CPG, retail, and manufacturing. With 800+ professionals globally, we combine domain expertise with advanced AI/ML to deliver scalable business impact. Role Overview We are...

  • Senior Manager

    4 days ago


    Mumbai, India Decimal Point Analytics Full time

    About Decimal Point AnalyticsDecimal Point Analytics is a global AI-driven data analytics firm enabling smarter decision-making across financial services, healthcare, CPG, retail, and manufacturing. With 800+ professionals globally, we combine domain expertise with advanced AI/ML to deliver scalable business impact.Role OverviewWe are looking for a...

  • Senior Manager

    4 days ago


    Mumbai, India Decimal Point Analytics Full time

    About Decimal Point AnalyticsDecimal Point Analytics is a global AI-driven data analytics firm enabling smarter decision-making across financial services, healthcare, CPG, retail, and manufacturing. With 800+ professionals globally, we combine domain expertise with advanced AI/ML to deliver scalable business impact.Role OverviewWe are looking for a...

  • Senior Manager

    4 days ago


    Mumbai, India Decimal Point Analytics Full time

    About Decimal Point AnalyticsDecimal Point Analytics is a global AI-driven data analytics firm enabling smarter decision-making across financial services, healthcare, CPG, retail, and manufacturing. With 800+ professionals globally, we combine domain expertise with advanced AI/ML to deliver scalable business impact.Role OverviewWe are looking for a...

  • Senior Manager

    21 hours ago


    mumbai, India Decimal Point Analytics Full time

    About Decimal Point AnalyticsDecimal Point Analytics is a global AI-driven data analytics firm enabling smarter decision-making across financial services, healthcare, CPG, retail, and manufacturing. With 800+ professionals globally, we combine domain expertise with advanced AI/ML to deliver scalable business impact.Role OverviewWe are looking for a...