Social media executive

2 months ago

Visakhapatnam, India GFL Recruitment Private Limited Full time
Job DescriptionResponsibilities:Salary : Based on interview 1. Develop and execute social media strategies to enhance brand visibility and engagement acrossvarious platforms including but not limited to Facebook Instagram Twitter LinkedIn You Tube andTikTok.2. Create and curate engaging content including text images videos and graphics tailored to eachsocial media platform and target audience.3. Monitor social media channels for trends news and conversations relevant to our industry andbrand and actively participate in conversations to foster engagement.4. Manage social media accounts including scheduling posts responding to comments andmessages and maintaining a consistent brand voice and tone.5. Collaborate with crossfunctional teams including marketing content and design to align socialmedia efforts with overall marketing initiatives and campaigns.6. Analyze social media performance metrics such as reach engagement and conversion rates anduse insights to optimize strategies and content.7. Stay uptodate with the latest trends and best practices in social media marketing includingalgorithm changes platform s and emerging technologies.8. Develop and maintain relationships with influencers partners and brand advocates to amplify oursocial media presence and reach new audiences.Education/ExperienceRequirements:
& bull Bachelor s degree in marketing communications or a related field.& bull Proven experience as a Social Media Specialist or similar role with a strong portfolio showcasingsuccessful social media campaigns and content.& bull Indepth knowledge of social media platforms their features and best practices including but notlimited to Facebook Instagram Twitter LinkedIn and TikTok.& bull Ability to create content using Adobe suite or platforms like Invideo.& bull Excellent written and verbal communication skills with the ability to craft compelling content andengage with diverse audiences.& bull Proficiency in social media management tools and analytics platforms such as Hootsuite SproutSocial Buffer Google Analytics or similar.& bull Creative thinking and problemsolving skills with the ability to adapt to changing priorities andnavigate ambiguity.& bull Strong organizational and time management skills with the ability to manage multiple projects anddeadlines simultaneously.Preferred Qualifications:& bull 2 years experience with paid social media advertising including campaign setup optimization andperformance tracking.& bull Knowledge of SEO principles and their application to social media content.& bull Experience with graphic design tools video editing software or other multimedia creation tools.& bull Certification in social media marketing or related fields (e.g. Facebook Blueprint).Location: Patna BiharEmployment Type: FulltimeSalary: As per industry standards

social media,organizational skills,relationship management,marketing communications,social media platforms knowledge,communication skills,social media management,engagement,video editing software,social media strategies,analytics,content creation,seo principles,skills,time management,facebook,collaboration,certification in social media marketing,social media monitoring,content creation tools,brand visibility,multimedia creation tools,problem-solving,graphic design tools,creative thinking,social media analysis,paid social media advertising

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