Suraasa - Social Media Brand Strategist

3 weeks ago

Gurugram, India LES Transformations Learning Private Limited Full time

Social Media Brand Strategist Strategy & Content Creation:

- Work collaboratively with the brand team to develop and implement a comprehensive social media strategy that aligns with overall brand objectives.

- Create high-quality and engaging content (text, images, videos) that resonates with target audiences on various social media platforms.

- Stay up-to-date on social media trends and best practices, implementing innovative strategies to boost brand visibility and engagement.

Campaign Management & Optimization:

- Develop and execute data-driven social media campaigns to achieve brand awareness, follower growth, and other marketing goals.

- Conduct A/B testing and social media experiments to optimize content performance and identify winning strategies.

- Analyze social media metrics and reporting to track campaign performance and measure ROI.

Community Management & Growth:

- Manage and moderate brand social media channels, fostering positive interactions and building a strong online community.

- Develop strategies to increase follower growth and engagement across all social media Excellent written and verbal communication skills with the ability to craft compelling and audience-specific content.

- In-depth knowledge of major social media platforms (Facebook, Instagram, Twitter, etc.) and their unique algorithms.

- Proven experience in creating engaging social media content (text, images, videos).

- Experience with social media analytics tools and reporting platforms.

- Strong organizational skills, attention to detail, and the ability to manage multiple projects simultaneously.

- Ability to multitask and work effectively under pressure.

- Passionate about social media and digital marketing trends.

- Enthusiastic, team-oriented, and results-driven with a never-give-up attitude.

(ref:iimjobs.com)

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