Associate - AdOps

5 hours ago

Mumbai, Maharashtra, India Performics Full-time

Job Description

Role Location: Mumbai

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Role Title: Associate – Ad Ops:

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Responsibilities:

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• Collaborate with account managers, planners, and vendors to implement (campaign trafficking, tagging set up, naming convention) and oversee ad campaigns' go-live process.

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• Manage QA for ad trafficking, creation, and reporting.

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• Monitor active campaigns, communicating with account managers, creative agencies, and vendors as needed.

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• Capture and share best practices to optimize future campaign launches.

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• Maintain a strong relationship with DoubleClick/CM360/Sizmek and support/platform specialists. • Stay updated on the latest Ad Server/Ad Tech/BAV trafficking/Tech solutions.

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• Optimize campaigns, review reports, and provide suggestions for improved performance.

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• Perform floodlight audit across client sites and build tagging strategy as required.

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• Provide pre and post-implementation support to publishers.

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• QA and troubleshoot 3rd party tags and creatives.

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• Provide technical support to advertisers, account managers, and planners.

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• Proactively identify ways to streamline the campaign workflow. Recognize and suggest more efficient ways to work or opportunities for automation.

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Qualifications:

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• 1 to 2 years of experience in Adserving/Ad management/Ad technologies.

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• Understanding of tools like CM360/IAS /GA/GTM and Ad Verification tools.

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• Excellent time management skills and the ability to work efficiently under tight deadlines.

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• Ability to work both independently and in a team-oriented environment.

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• Strong ability to multitask.

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• Proven ability to create high-quality deliverables and meet deadlines.

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• Ability to learn new technologies and processes quickly.

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• Strong analytical ability and problem-solving skills.

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• Familiarity with internet programming and debugging.

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• Strong written and verbal communication skills, excellent listening skills.

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Additional desired skills & experience:

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• Knowledge of HTML, Javascript.

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• Experience in DoubleClick Studio, Audience & Analytics ecosystem.

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• Understanding the ecosystem of various ad networks and exchanges/DSP/DMP.

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• Familiarity with HTTP response codes and their meanings.