Associate - AdOps

6 hours ago

mumbai, maharashtra, India Performics Full-time

Role Location: Mumbai


Role Title: Associate – Ad Ops:


Responsibilities:

• Collaborate with account managers, planners, and vendors to implement (campaign trafficking, tagging set up, naming convention) and oversee ad campaigns' go-live process.

• Manage QA for ad trafficking, creation, and reporting.

• Monitor active campaigns, communicating with account managers, creative agencies, and vendors as needed.

• Capture and share best practices to optimize future campaign launches.

• Maintain a strong relationship with DoubleClick/CM360/Sizmek and support/platform specialists. • Stay updated on the latest Ad Server/Ad Tech/BAV trafficking/Tech solutions.

• Optimize campaigns, review reports, and provide suggestions for improved performance.

• Perform floodlight audit across client sites and build tagging strategy as required.

• Provide pre and post-implementation support to publishers.

• QA and troubleshoot 3rd party tags and creatives.

• Provide technical support to advertisers, account managers, and planners.

• Proactively identify ways to streamline the campaign workflow. Recognize and suggest more efficient ways to work or opportunities for automation.


Qualifications:

• 1 to 2 years of experience in Adserving/Ad management/Ad technologies.

• Understanding of tools like CM360/IAS /GA/GTM and Ad Verification tools.

• Excellent time management skills and the ability to work efficiently under tight deadlines.

• Ability to work both independently and in a team-oriented environment.

• Strong ability to multitask.

• Proven ability to create high-quality deliverables and meet deadlines.

• Ability to learn new technologies and processes quickly.

• Strong analytical ability and problem-solving skills.

• Familiarity with internet programming and debugging.

• Strong written and verbal communication skills, excellent listening skills.


Additional desired skills & experience:

• Knowledge of HTML, Javascript.

• Experience in DoubleClick Studio, Audience & Analytics ecosystem.

• Understanding the ecosystem of various ad networks and exchanges/DSP/DMP.

• Familiarity with HTTP response codes and their meanings.