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We are looking for an experienced and performance-driven Assistant Vice President (AVP) – Equity Broking to lead our broking business, strengthen client relationships, and drive revenue growth. The ideal candidate should have deep market knowledge, strong leadership skills, and a proven track record in equity sales, advisory, and broking operations.Key ResponsibilitiesLead and manage the equity broking vertical, ensuring achievement of revenue, AUM, and client acquisition targets.Develop strategies to enhance client engagement and grow the retail and HNI client base.Provide investment ideas, market insights, and actionable recommendations to clients.Oversee daily trading operations and ensure adherence to all regulatory and compliance standards.Build and mentor a high-performing team of dealers, advisors, and relationship managers.Monitor equity markets, sector performance, and macroeconomic trends to support advisory functions.Coordinate with research, risk, compliance, and operations teams to ensure seamless client service.Manage key accounts, drive cross-selling of financial products, and enhance wallet share.Identify and acquire new retail and/or institutional clients for equity trading.Promote demat and trading account openings through lead generation, referrals, and strategic outreach.Achieve monthly and quarterly business targets for client onboarding and trading volume.Trading Platform PromotionDemonstrate features of trading platforms (web/mobile), research tools, and market analytics to prospective clients.Assist clients in setting up accounts, understanding trading interfaces, and executing trades effectively.Client Relationship ManagementMaintain strong relationships with active traders and high-value clients.Provide timely market updates, reports, and insights to encourage trading activity.Address client queries related to trading, research reports, margin requirements, and order execution.Sales Execution & Revenue GenerationDrive revenue through brokerage generation, cross-selling investment products (mutual funds, derivatives, IPOs), and increasing client activation rates.Monitor client trading patterns and identify opportunities to upsell advanced trading features or advisory services.Compliance & Operational SupportEnsure all client onboarding, KYC, and regulatory requirements are met.Coordinate with operations, research, and risk teams to ensure smooth service delivery.Qualifications & ExperienceBachelor’s degree in Finance, Business Administration, Economics, or related field.5–10 years of experience in equity sales, broking, share trading, or investment advisory.Strong understanding of capital markets, stock trading mechanisms, order types, and brokerage structures.NISM certifications (Series VII, Series VIII, etc.) preferred depending on region.Key Skills & CompetenciesSolid knowledge of stock markets and equity trading dynamics.Strong sales aptitude and target-driven approach.Excellent communication, negotiation, and presentation skills.Ability to build trust with traders, HNIs, and long-term investors.Comfort with trading platforms, market data tools, and basic technical/fundamental analysis.High level of integrity and compliance orientation.Performance MetricsNew trading/demat accounts openedMonthly trading volume generatedBrokerage and revenue contributionClient activation and retention ratesCross-sell ratio of related investment products
