Senior Marketing Executive

3 weeks ago

Delhi, Delhi, India Lux Connect Full time
We are looking for a dynamic and results-driven Senior Marketing Executive to join our team. This role will be instrumental in driving our marketing strategy, enhancing brand awareness, and executing multi-channel campaigns that align with our business goals.
₹300,000.00 - ₹700,000.00 INR, Yearly salary
Apply via LinkedIn directly or using the following link:
Responsibilities:
- Strategy Development: Lead the development and execution of comprehensive marketing strategies to drive brand growth, customer engagement, and revenue generation.
- Campaign Management: Plan, execute, and optimize integrated marketing campaigns across multiple channels, including digital, social media, email marketing, content marketing, and traditional media.
- Brand Positioning: Oversee the development of brand messaging and positioning, ensuring consistency and alignment with the company's goals, mission, and vision.
- Market Research: Conduct in-depth market research to identify trends, customer insights, and competitive analysis, translating findings into actionable marketing strategies.
- Team Collaboration: Work closely with sales, product, and creative teams to align marketing efforts with business objectives and deliver high-impact campaigns.
- Content Creation: Oversee content development, including blogs, white papers, case studies, and social media posts, ensuring they resonate with target audiences.
- Budget Management: Manage the marketing budget, ensuring effective allocation of resources and achieving a high return on investment (ROI).
- Analytics & Reporting: Monitor and analyze campaign performance using tools like Google Analytics, HubSpot, or similar, and adjust strategies based on insights to improve future performance.
- Leadership & Mentorship: Mentor and guide junior team members, fostering a collaborative and high-performance marketing team.
Qualifications:
- Experience: Minimum of 5 years of experience in marketing, with at least 2 years in a senior or leadership position.
- Skills: Proven experience in digital marketing, content strategy, SEO, SEM, email marketing, and social media management.
- Leadership: Strong leadership abilities with a track record of managing cross-functional teams and driving results.
- Analytical: Proficiency in marketing analytics tools (Google Analytics, SEMrush, HubSpot, etc.) with a strong ability to interpret data and make data-driven decisions.
- Creative: Excellent communication and creative skills, with an ability to craft compelling content and campaigns that resonate with target audiences.
- Education: Bachelor's degree in Marketing, Business, Communications, or a related field (Master's preferred).
- Bonus Skills: Experience in (specific industry, e.g., tech, e-commerce, or SaaS) is a plus.
Why Join Us:
Impact: Be part of a growing company and take on a key role in shaping our brand's future.
Growth: Opportunities for career development and advancement in a collaborative environment.
Culture: Join a dynamic, inclusive, and supportive team that values creativity and innovation.
Benefits: Competitive salary, comprehensive benefits package, and flexible work arrangements.
If you are a strategic, creative, and results-oriented marketing leader looking to take the next step in your career, we want to hear from you

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