Social Media Manager- Entertainment

2 weeks ago

Mumbai, India PINKVILLA Full time

The Pinkvilla team is looking for talented, smart, and experienced Social Media Manager across all Social Media platforms.


About PinkVilla:


Pinkvilla is one of the largest digital websites in entertainment, lifestyle and fashion categories with 30 million unique users and 21 million social media followers.


Based in: Mumbai


What do you need to do? (Role and Responsibilities)


  • Develop creative and engaging social media posts.
  • Manage the day-to-day handling of all social media channels adapting content to suit different channels.
  • Oversee, plan and deliver content across different platforms using scheduling tools such as Sprinklr, Hootsuite, asana and olapic.
  • Create engaging multimedia content (and/or outsource this effectively) across multiple platforms.
  • Form key relationships with influencers across the social media platforms.
  • Undertake audience research.
  • Manage and facilitate social media communities by responding to social media posts and developing discussions.
  • Monitor, track, analyse and report on performance on social media platforms using tools such as google analytics and Facebook insights.
  • Research and evaluate the latest trends and techniques in order to find new and better ways of measuring social media activity.
  • Recommend improvements to increase performance.
  • Set targets to increase brand awareness and increase customer engagement.
  • Encourage collaboration across teams and departments.



Qualification:-


Excellent understanding of digital marketing concepts.

  • Strong creative and analytical skills.
  • Minimum 4+ years of Experience in Social Media.
  • Must have experience and knowledge on the latest updates in Entertainment.
  • Preferred candidates from the Media Industry.
  • Candidate must has good knowledge and awareness of Bollywood entertainment & US-centric news and Global trends
  • Good knowledge of all different digital marketing platforms.

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