Social Media Executive

1 month ago


Kochi, India Webandcrafts Full time

Social Media Executive (Exp: 4+ years)

Key Responsibilities:

1. Optimize campaigns and funnels to maximize efficiency and performance of key metrics;
2. Creating and promoting company blog/post on a weekly basis;
3. Coordinate with teams to develop social media timelines coinciding with new product releases, ad campaigns, or other brand messages;
4. Producing a consistent brand message across all the social media channels;
5. Handle Social Media pages on all platforms (Facebook, Instagram & Twitter, etc.) and the blog;
6. Create & manage all Social Media campaigns;
7. Producing content for social media including images & videos etc;
8. Daily social media management (Facebook, Twitter, Instagram);
9. Oversee all aspects of Social Media communication, engagement, and marketing.

Qualifications/Requirement:

1. Desired Candidate Profile: MBA in Marketing, BTech/B.E(C.S.E/ IT/ E.C.E), MCA
2. Excellent writing and language skills;
3. Proficiency in MS Excel, Word, and PowerPoint.
4. In-depth knowledge of social media platforms such as Facebook, Twitter, Linkedin;
5. Knowledge of web analytics tools;
6. Excellent knowledge of research requirements for social media strategy.
7. Outstanding proofreading and editing skills.
8. Sound knowledge of paid social media advertising.



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