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Digital Marketing Executive

4 months ago

Kochi, India LucidPlus IT Solutions Full time

Digital Marketing Executive

We are Hiring for a Digital Marketing campaign Assistant, responsible for planning, executing and managing marketing campaigns to drive brand awareness, customer engagement, lead generation and support business objectives.

Responsibilities

- Overall campaign management, including market research, target audience segmentation, content development & execution, digital marketing campaign performance and tactical recommendations.
- Developing and executing strategic marketing campaigns aligned with business objectives, target audiences and budgets.
- Collaborating with cross-functional teams to create compelling marketing collateral.
- Managing relationships with external clients, agencies, vendors and partners to ensure timely and effective campaign execution.
- Ideate and implement comprehensive campaign strategies and timelines, leveraging digital marketing channels, ensuring seamless execution and delivery.
- monitor campaign performance, measure ROI, Prepare and present campaign reports & insights to stakeholders.
- Stay updated with the marketing trends, technologies and best practices to drive campaign innovation.

Skills

- 3+ years’ experience as a campaign manager, marketing manager or a similar role.
- Proven experience in campaign management and marketing with a track record of successfully executing marketing campaigns.
- Excellent knowledge of digital marketing tools and techniques, including social media platforms, email marketing software, post schedulers and web analytic tools etc.
- Strong understanding of marketing principles, campaign development and digital marketing channels.
Relevant certifications in digital marketing or campaign management.
Work Model : WFO - Infopark Koratty