Digital Marketing Executive

6 months ago

Kochi, India Techbyheart Kochi Full time

**Job description**

**JOB DESCRIPTION- DIGITAL MARKETING EXECUTIVE**

**Summary**

The Digital Marketing Executive is the key person in charge of executing the company’s digital marketing campaigns. He/she is involved throughout the campaign ideation, planning, implementation, measurement, and optimisation process. It is therefore essential that he/she has hands-on experience using various digital marketing platforms.

The Digital Marketing Executive works closely with the internal marketing team and/or digital agencies to achieve specific company objectives set by the Head of Marketing such as; increasing digital sales, lead generation, brand engagement, and conversions. If you’re looking to embark on a digital marketing career and want to find out what it entails, please join with us.

**Roles and Responsibilities**
- Developing and implementing digital marketing strategies that align with overall business goals and objectives.
- Conducting research and analysing data to identify trends, insights, and opportunities for improvement.
- Creating and managing digital marketing budgets, tracking ROI and KPIs, and presenting performance reports to senior management.
- Staying up-to-date with the latest digital marketing trends and best practices, and integrating them into the company's marketing strategies.
- Assist in the formulation of strategies to build a lasting digital connection with consumers
- Plan and monitor the ongoing company presence on social media platforms.
- Launch optimized online adverts through Google AdWords, Facebook, etc. to increase company and brand awareness.
- Be actively involved in SEO efforts (keyword, image optimization, etc.)
- Provide creative ideas for content marketing and update the website.
- Collaborate with designers to improve user experience.
- Measure the performance of digital marketing efforts using a variety of Web analytics tools (Google Analytics, Web Trends, etc.)
- Acquire insight into online marketing trends and keep strategies up-to-date.
- Conducting competitor analysis and market research to identify areas of opportunity and potential threats to the business.
- Skills and experience in creative content writing.
- Analytical mindset and critical thinking.
- Excellent communication and interpersonal skills.

**Preferred Skills**
- Excellent understanding of digital marketing concepts and best practices
- Working knowledge of ad serving tools
- Perfect knowledge of web analytics tools
- Skills and experience in creative content writing
- Analytical mindset and critical thinking
- Excellent communication and interpersonal skills
- Proven experience as Digital Marketing Executive or similar role
- Bachelors’ degree in Marketing or relevant field

**Perks and Benefits**:

- Training and full support by giving you the knowledge and confidence needed for greatness
- Salary: Best in company standard

**Job Types: Full-time**

**Schedule: Day shift**

**Location: 3rd Floor Kohinoor Building Temple Road Elamkulam, PO, Kadavanthra, Kochi, Kerala 682020**

**Call
- **
9288003024

**Salary**: ₹10,000.00 - ₹15,000.00 per month

**Benefits**:

- Health insurance

Schedule:

- Day shift

Supplemental pay types:

- Yearly bonus

**Education**:

- Bachelor's (preferred)

**Speak with the employer**
+91
9288003024

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