Product Marketing Manager

3 weeks ago


Bengaluru, Karnataka, India iimjobs Full time

Position:
Product Marketing Manager

Location:
Remote Bangalore based folks preferred

Experience: 5 8 Years min. 5 Years of SaaS Experience in product marketing roles

Should be from a SaaS based background

About company:
Leading Enterprise OKR amp; Performance Management Platform. It is an OKR amp; Performance Management platform that helps companies align teams, improve team performance and execute fast.

Roles and

Responsibilities:


We are looking for a result driven product marketing manager with 5 years of experience in working with B2B SaaS high growth startup,.


Responsibilities:

  • You will be responsible for development of GTM strategy and its end to end execution
  • You will be responsible for creating the qualified pipeline to enable sales team to achieve their monthly, quarterly quota
  • You will be responsible for creating compelling product positioning and messaging for all marketing channels and collaterals including homepage, landing pages, outbound emails etc.
  • You will work closely with outbound, performance marketing SEO, content and design team to ensure all content and messaging including blogs, case studies, website and emails aligns with product positioning.
  • You will be responsible for training our internal teams on new or updated product features, messaging and positioning

Qualifications:

  • Min. 5 Years of SaaS Experience in product marketing roles
  • Should be excellent in verbal and written communication
  • Have demonstrated expertise in creating the ICP definition, and identification of pain points, needs and creating a compelling narrative
  • Strong analytical skills with a data driven mindset to derive actionable insights from marketing metrics
  • Deep understanding of CRM and setting up marketing ops
  • Brownie points for prior experience working with HR Technology products

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