Senior Visual Design Lead, Brand and Creative, Fashion
4 weeks ago
The Senior Visual Design Lead for Amazon Fashion will work on the conceptualization and execution of all visual creative content for Amazon Fashion, from initial design concepts to final on site execution. This covers the entire gamut of on site communication with the customer. S/he will co-own and be responsible for the visual identity of Amazon Fashion. S/he will define the visual language, create design concepts for each season, work on photo shoots to create the necessary imagery and finally create the graphics that will be the store front for Amazon Fashion to the customers. This is a fast-paced role with an abundance of creative freedom. A creative powerhouse with a strategic mindset and endless creative energy are all key to being successful in this role.
Visual Design lead who will lead design thinking and manage execution for fashion categories.
Key job responsibilities
We are looking for a Visual Design Lead to produce and oversee creative design solutions for A.in Fashion & Beauty. To be successful in this role, the candidate should have in-depth knowledge of graphic design, styles and layout techniques. They should also have experience executing creative design projects from conception to production, including UI/UX, mobile & website design, print & packaging, etc. Ultimately, they should ensure the design team promotes our brand through delivering high quality pieces on tight deadlines.
Responsibilities:
- Oversee all design projects, from conception to delivery
- Create design style guides and original graphics for any small- and large-scale A.in projects
- Plan and coordinate shoots as per project requirements
- Review junior designers' work to ensure high quality output
- Generate ideas to deliver as propositions as per the brief
- Continuously enhance & improve customer experience on A.in Fashion & Beauty through design
- Maintain brand consistency throughout all our projects
- Liaise with marketing, category and creative teams to ensure deadlines are met
- Stay up-to-date with industry developments and tools
- Track metrics and data to continuously improve on creative projects
We are open to hiring candidates to work out of one of the following locations:
Bengaluru, KA, IND
Basic Qualifications
- 5+ years of professional non-internship marketing experience
- Experience using data and metrics to drive improvements
- Experience with Excel or Tableau (data manipulation, macros, charts and pivot tables)
- Experience building, executing and scaling cross-functional marketing programs
- Experience communicating results to stakeholders
- Experience using Microsoft Excel to manipulate and analyze data
- Online Portfolio that demonstrates Art capabilities.
- 10+ years of proven work experience as a Senior Designer or similar role
- Portfolio of completed design projects
- Hands-on experience & proficiency design software - Adobe CC, Figma
- Strong aesthetic skills with the ability to combine various colours, fonts and layouts
- Attention to visual details
- Ability to meet deadlines and collaborate with a team
- Bachelor's degree in Design, Visual Arts or relevant field
- A strong industry background is a must. Experience in fashion industry or having worked on fashion brands
- 12 to 14 years of experience in the advertising or social media industry leading creative design
- Extensive exposure to a deadline-driven creative production environment. · Bachelor's degree in design and professional experience.
Preferred Qualifications
- Experience creating and executing integrated marketing lead generation campaigns using tactics that include live or virtual events, webinars, email, lead nurture programs, and CRM/sales insights
- Experience with Salesforce and Tableau
- A keen awareness of current trends in fashion, design and communication ·
- The candidate needs excellent communication (written and verbal) and confident presentation skills in order to pitch ideas and also explain their ideas to members of their creative team. · Understanding of Brand visual identity/design ·
- The ability to utilize data-driven insights in developing design strategy
- Strong project management and organizational skills with the ability to lead, supervise and execute production projects from concept through delivery.
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