Times Internet
1 month ago
Work Responsibilities:
- Market coverage in terms of meeting clients and ad agencies and ensuring that Spotlight in the top of their minds, as a premier Content Marketing / AFP media option.
- Aggressively chase sales targets and keep up with the cuttingedge growth that the division has achieved in the last few years.
- Proactively look at creating opportunities for revenue generation by analyzing competition, evaluating opportunities, lateral thinking, etc.
- Understanding client's business objectives, problem areas, longmediumshort term business goals, marketing challenges, sales cycle, interpreting briefs from clients and their media marketing divisions, etc.
- Formulate 360degree solutions with a digitalfirst approach on the Times Internet platforms in a way that the solutions provided cater well to the brand marketing funnel/objectives.
- Drive synergies inside the Times Group to make sales pitches by collaborating and networking with Print (TOI), TV, IBCE, Radio (Radio Mirchi) etc.
- Create a complete marketing solution proposal for the brand including a rollout plan, budgets, logistics, etc.
- Identify resources available (duration of the activity, budgets available, other supports available, etc.
- Take complete onus of the thorough execution of the project and ensure that the client renews the deal YoY with Spotlight.
Skills, Experience & Expertise:
- 510 years of experience in digital media sales. (Radio/Print/TV is also acceptable)
- Knowledge and experience in brand solution sales.
- Must have good contacts with agencies; Industry connect would be an added advantage
- Must have a flair for numbers and ability to make deals/proposals & costings.
- Good communication & interpersonal skills.
- Quick at problemsolving & troubleshooting.
- Aggressive to chase the revenue target & align oneself to drive that number to completion
- The person needs to have fantastic Presentation skills, to be made to Top Management (CXOs, Business Heads, etc.) and has to have a knack for making deals/ proposals & costings on excel sheets
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